Ceri Jones
Ammanford,Carmarthenshire
Summary
I'm a dedicated retail professional with expertise in store layout planning, visual merchandising insight, and retail software usage. Demonstrates strong capabilities in staff rota arrangement, cash handling, and staff mentoring. Proficient in stock control systems and commercial acumen, ensuring store operations efficiency. Known for exceptional customer service, positive attitude, and effective delegation.
Knowledgeable about retail operations with strong focus on customer service and team leadership. Skilled in inventory management, sales strategies, and conflict resolution. Ready to use and develop communication, organisational, and problem-solving skills in any role.
Overview
1
1
Certification
2
2
years of post-secondary education
28
28
years of professional experience
Work history
Store manager
Morrisons
Pontardawe, Neath Port Talbot
2025.09 - Current
- Handled cash transactions accurately, minimising financial discrepancies at the till.
- Facilitated smooth checkouts by maintaining efficient till operations.
- Resolved customer complaints effectively, protecting the store's image and consumer relationships.
- Implemented promotional displays to increase product visibility and sales.
- Ensured high levels of customer satisfaction with proactive interaction and prompt issue resolution.
- Oversaw visual merchandising efforts that enhanced overall store appearance.
- Collaborated with upper management in strategic planning, contributing valuable insights from ground level operations.
- Managed staff rosters, ensuring adequate coverage during peak times.
- Upheld health and safety regulations within the premises to ensure a safe shopping environment.
- Monitored inventory levels consistently to avoid stock shortages or overages.
- Conducted performance appraisals for staff members, providing constructive feedback and identifying areas for improvement.
- Maintained an organised stock room for easy accessibility of goods.
- Led training sessions for new employees, equipping them with necessary skills and knowledge.
- Created seasonal sales plans with varying stock and promotional strategies.
- Kept business in compliance with internal controls, industry regulations and health and safety requirements.
Team/Section Manager
M&S
Carmarthen, Carmarthenshire
2010.11 - 2025.09
- Initiated measures to reduce absenteeism, improving overall workforce availability.
- Implemented new inventory management system to streamline stock control procedures.
- Maintained high standards of customer service with regular evaluation and feedback systems.
- Streamlined workflow processes for increased productivity.
- Improved communication within the department by facilitating open dialogue sessions.
- Evaluated staff performance regularly, leading to an improvement in service delivery standards.
- Delegated tasks effectively based on individual strengths and capabilities, maximising productivity levels within the team.
- Facilitated cross-departmental collaborations that resulted in superior project outcomes.
- Ensured smooth operations during peak times with meticulous planning and coordination efforts.
- Strengthened team performance by implementing effective management strategies.
- Coordinated numerous projects successfully for timely completion.
- Led team meetings effectively, resulting in improved collaboration and teamwork.
- Trained new employees in company policies and procedures.
- Supervised employees, providing coaching and mentorship to optimise productivity.
- Performed regular performance appraisals, working with individuals to devise plans towards making necessary improvements.
- Maintained section service levels in alignment with company standards.
- Walked sales floor regularly, identifying problems and resolving urgent issues.
- Set team KPIs to meet section and store sales targets.
- Held regular staff meetings to brief team on new products and promotions.
- Collaborated with HR department to recruit and hire new employees to meet section staffing needs.
- Analysed daily, weekly and monthly sales figures to determine section profitability.
- Enforced compliance with legal, safety and health guidelines to reduce team risk.
- Monitored stock levels and made key decisions about stock control.
- Conducted disciplinary action in line with store policies and termination of employees.
- Oversaw ordering, receiving and merchandising of new stock.
- Enforced service standards to maintain establishment reputation for excellence.
- Managed stock within set minimum and maximum levels to serve customers without over-extending finances.
- Oversaw business staffing and training, building successful, customer-focused team.
- Directed retail and wholesale operations, scrutinising and improving existing processes to boost efficiency.
Various
PC World
Carmarthen, Carmarthenshire
1998.09 - 2010.11
- Carried out day-to-day duties accurately and efficiently.
- Quickly learned and applied new skills to daily tasks, improving efficiency and productivity.
- Successfully delivered on tasks within tight deadlines.
- Demonstrated respect, friendliness and willingness to help wherever needed.
Education
Higher National Diploma - Biotechnology
University of Glamorgan
Pontypridd 1992.10 - 1995.04
Skills
- Store layout planning
- Visual merchandising insight
- Retail software usage
- Staff rota arrangement
- Cash handling
- Staff mentoring
- Stock control systems
- Commercial acumen
- Store operations efficiency
- Multitasking proficiency
- Customer Service
- Positive attitude
- Effective delegation
Affiliations
- Rugby
- Football
- Cinema
- Eating out
Certification
I am a PLH and hold a Level 3 certificate in food safety.
Languages
Welsh
Fluent
Timeline
Store manager
Morrisons
2025.09 - Current
Team/Section Manager
M&S
2010.11 - 2025.09
Various
PC World
1998.09 - 2010.11
Higher National Diploma - Biotechnology
University of Glamorgan
1992.10 - 1995.04