Summary
Overview
Work history
Education
Skills
Timeline
Generic
Georgia Blank

Georgia Blank

London,UK

Summary

Dynamic sales leader with extensive expertise in SaaS sales and revenue growth. Proven track record in forecasting, team development, sales coaching, leveraging tools and implementing strategy for year on year growth

Skilled in GTM strategy and sales enablement, with a focus on recruitment and performance management to achieve business objectives. Committed to fostering high-performing teams and optimising sales processes for sustained growth and desire to focus on more strategic GMT strategy.

Overview

14
14
years of professional experience
3
3
years of post-secondary education

Work history

Sales Manager – UK & IRE

Tradify – An Access Group Company
London
2024.02 - 2026.06
  • Lead, recruit, and develop a team of 7–8 Inside Sales Specialists responsible for SMB new business acquisition across the UK and Ireland.
  • Provide coaching, deal strategy, forecasting, and negotiation support across the full sales cycle.
  • Designed and implemented a structured onboarding and enablement programme to improve ramp speed and sales effectiveness.
  • Led the team through pricing, packaging, and revenue model changes while maintaining commercial performance.
  • Improving sales execution and pipeline management through Big Query, HubSpot, Perch, Gong and Aircall adoption.
  • Assisting in strategic partnerships, trade shows, and marketing initiatives across the UK market.

Key Achievements

  • Delivered 2,238 net new customer sales, 3,982 users, and £1.32M ARR in FY25.
  • Delivered 1,693 net new customer sales, 3,401 users, and £1.43M ARR YTD FY26 with one month to go
  • Increased average users per sale from 1.8 to 2.0.

Sales Manager – UK, Ireland & France

Houzz
London
2021.09 - 2023.08
  • Led and developed a team of 7–15 Account Executives selling SaaS and marketing solutions across multiple European markets.
  • Owned forecasting, recruitment, onboarding, performance management for Account Executives and SDR channels.
  • Partnered with Learning & Development and US leadership teams to implement sales methodologies and enablement programmes.
  • Developed regional sales playbooks, negotiation frameworks, and call strategies.
  • Led commercial strategy for major industry trade show events.

Key Achievements

  • Generated £1.2M in new business revenue within the first year of leadership.
  • Delivered 120% target attainment in 2022, 115% attainment in Q1 2023 before redundancy
  • Awarded Sales Manager of the Year 2022 & President's Club Winner

Senior Account Executive – UK & IRE

Houzz
London
2019.09 - 2021.08
  • Managed full-cycle SaaS sales to SMB Design and Construction firms across the UK and Ireland.
  • Managing sales cycle from cold outreach to close, deal cycles up to 2-3 months and ARR £10,000-30,000.
  • Maintained a high-volume sales environment with 40+ meetings and 50+ outbound conversations per day.
  • Mentored SDRs and new Account Executives through the RISE leadership programme.
  • Supported optimisation of the SDR-to-AE sales process.

Key Achievements

  • Generated more than £500,000 in revenue
  • Selected for the RISE Leadership Programme.
  • Consistently recognised as a top-performing Account Executive.

Sales & Marketing Events Manager

ByBenji Ltd
2015.01 - 2021.08
  • Managed sales, events, marketing activity, and operational delivery for our family business.
  • Introduced CRM processes and improved customer management and fulfilment operations.
  • Hand in production, packaging and selling via e-commerce channels
  • Led event sales activity across major UK consumer exhibitions and trade events.

Recruitment Resourcer

Meet Recruitment
2019.01 - 2019.09
  • Supported business development and candidate screening across medical device and biotechnology markets across Germany
  • Conducted market mapping and talent sourcing for global pharmaceutical and medical technology organisations.

ISS to Associate Director

Credico
2017.02 - 2018.12
  • Progressed from entry-level sales to leadership within a face-to-face sales organisation face to face marketing company.
  • Recruited, trained, and mentored more than 15 sales representatives and team leaders.
  • Led recruitment campaigns, client meetings, and daily performance coaching during daily sales for TalkTalk, Utility First & Vanquis Bank

Catering Manager

Porters Park Golf Club
2012.06 - 2015.01
  • Managed front-of-house operations and service delivery for member and corporate events.
  • Trained and developed new team members while maintaining service standards.

Education

BSc (Hons) - Business Management

Cardiff University
Cardiff
2013.09 - 2016.06

A-Levels -

The Royal Masonic School for Girls
Hertfordshire

Skills

  • Sales Leadership
  • SaaS Sales
  • Revenue Growth
  • Forecasting
  • Team Development
  • Sales Coaching
  • Pipeline Management
  • Negotiation
  • HubSpot
  • Salesforce
  • Gong
  • Aircall
  • Outreach
  • GTM Strategy
  • Sales Enablement
  • Recruitment
  • Performance Management

Timeline

Sales Manager – UK & IRE

Tradify – An Access Group Company
2024.02 - 2026.06

Sales Manager – UK, Ireland & France

Houzz
2021.09 - 2023.08

Senior Account Executive – UK & IRE

Houzz
2019.09 - 2021.08

Recruitment Resourcer

Meet Recruitment
2019.01 - 2019.09

ISS to Associate Director

Credico
2017.02 - 2018.12

Sales & Marketing Events Manager

ByBenji Ltd
2015.01 - 2021.08

BSc (Hons) - Business Management

Cardiff University
2013.09 - 2016.06

Catering Manager

Porters Park Golf Club
2012.06 - 2015.01

A-Levels -

The Royal Masonic School for Girls
Georgia Blank