Yuting Zi
London,United Kingdom
Summary
Results-driven media and marketing enthusiast with experience in social media operations, content creation and customer engagement. Specialized in digital marketing strategy, live broadcast support and hotel management, with in-depth understanding of the UK and Chinese markets. Excellent interpersonal and analytical skills.
Overview
3
3
years of professional experience
4
4
years of post-secondary education
Work History
Live-streamer Intern
Made in London Media Ltd
Manchester, United Kingdom
10.2023 - 12.2023
- Assisted live-stream hosts by enhancing product presentations, engaging viewers, and managing audience interactions.
- Provided real-time responses to user inquiries, improving engagement and conversion rates.
- Developed strategies to maintain an engaging and interactive live-streaming environment.
Part-time Restaurant Staff
Shu Jie Hotpot
London
06.2022 - 06.2023
- Gained hands-on experience in restaurant operations, customer service, and hospitality management.
- Assisted in daily operations, including order processing, inventory management, and staff coordination.
- Developed strong communication and problem-solving skills by handling customer requests and service challenges.
Marketing Intern
INNwowo
London
12.2020 - 12.2021
- Managed and operated the company’s new media channels, including content planning and audience growth strategies.
- Analyze market trends and user data to optimize digital marketing campaigns.
- Assisted in formulating regional marketing strategies aligned with company objectives.
- Developed social media content that enhanced brand engagement and visibility.
Education
MA - Educational Leadership
University of Manchester
09.2023 - 09.2024
BSc - Management with marketing
Royal Holloway, University of London
09.2020 - 06.2023
Skills
- Media Operations & Content Creation – Experienced in social media management and digital marketing strategies
- Social Media Platforms – Familiar with TikTok, Xiaohongshu, and Instagram
- Customer Engagement & Hospitality – Strong background in customer interaction, sales, and service industries
- Data Analysis & Marketing Strategy – Proficient in analyzing market trends and consumer behaviors
Timeline
Live-streamer Intern
Made in London Media Ltd
10.2023 - 12.2023
MA - Educational Leadership
University of Manchester
09.2023 - 09.2024
Part-time Restaurant Staff
Shu Jie Hotpot
06.2022 - 06.2023
Marketing Intern
INNwowo
12.2020 - 12.2021
BSc - Management with marketing
Royal Holloway, University of London
09.2020 - 06.2023
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