Riaz Ali
Summary
Retail sales associate with 4 years of experience in customer service and retail environments. Proven ability to manage transactions efficiently and maintain accurate inventory records. Strong communication skills enhance client interactions and contribute to positive shopping experiences. Dedicated to improving store performance and customer satisfaction.
Overview
4
4
years of professional experience
Work history
Retail Sales Associate
Selfridges
Birmingham, UK
2025.05 - 2025.10
- Reached all assigned KPIs within first week, quickly performing at top level.
- Achieved multiple 10/10 service reviews weekly through empathetic rapport and follow-through.
- Built and maintained VIP CRM, managing peak trading while staying meticulous.
Administrative Sales
Evoca
Remote, UK
2024.01 - 2025.04
- Developed and executed data-driven sales campaigns and cold-calling outreach, converting cold prospects into warm, repeat accounts while tracking activity and conversion in CRM and providing weekly pipeline forecasts through Excel/Sheets dashboards.
- Managed account administration as Sales Officer: processed orders, invoiced clients, maintained contract documentation and ensured CRM hygiene while automating routine follow-ups to enhance fulfilment speed and minimise admin errors, nurturing key clients with personalised offers.
- Carried out day-to-day duties accurately and efficiently.
- Quickly learned and applied new skills to daily tasks, improving efficiency and productivity.
- Successfully delivered on tasks within tight deadlines.
Retail Sales
Constellation
Birmingham, UK
2021.08 - 2024.12
- Started as a Customer Service Assistant and promoted to Retail Manager at the age of 19 after proving myself on the floor. I was trusted to run match-day retail games at Villa Park and Edgbaston Cricket Ground for crowds of 50,000 and more.
- Optimised queue and concessions flow under pressure, leading incident responses and de-escalation practices while maintaining high service standards during peak traffic and ensuring accurate tills and stock reconciliation.
- Recruited and coached teams, receiving consistent praise from HR executives and senior managers for leadership effectiveness.
Education
A Levels - Maths, Biology and Geography
Holte Sixth Form
BirminghamGCSE's -
Leytonstone School
LondonSkills
- Handling difficult customers
- Merchandise replenishment
- Persuasive selling
- Sales analysis
- Complaint handling
- Health and Safety regulations
- Retail software use
- Retail security procedures
- Point of sale
- Customer focus
- Retail software proficiency
- Retail industry awareness
References
References available upon request.
INTERESTS AND SKILLS
Languages Spoken: English (Native) and Bangla ( Native)
Fundraising for local youth and community clubs, attending local business events and economic debates. Fashion shows and concerts as well as sports and gym.
Timeline
Retail Sales Associate
Selfridges
2025.05 - 2025.10
Administrative Sales
Evoca
2024.01 - 2025.04
Retail Sales
Constellation
2021.08 - 2024.12
A Levels - Maths, Biology and Geography
Holte Sixth Form
GCSE's -
Leytonstone School