Nicholas Paul White
Kings Cliffe,Northamptonshire
Summary
Award winning highly self-motivated professional with a strong foundation in sales techniques and a performance-driven approach. Demonstrates excellent timekeeping and a customer-focused mindset, ensuring top-notch service delivery. Skilled in coaching and mentoring, fostering team growth and development. Committed to continuous improvement and achieving career goals through dedication and expertise.
Overview
28
28
years of professional experience
5982
5982
years of post-secondary education
1
1
Certification
Work History
Local Business Development Manager
Peterborough Audi
Peterborough, Cambridgeshire
10.2014 - 04.2025
- Responsible for improving the company's market position and maximizing its financial growth
- Utilised persuasive negotiation techniques to close the sales of new and used vehicles and added value products
- Addressed customer inquiries and concerns to facilitate decision-making and minimise anxiety or hesitation
- Increased positive customer interaction by cultivating lasting working relationships by asking open-ended questions whilst providing first-class service from arrival to sale
- Trained and mentored junior sales executives in the Audi brand and assisting management to produce high-performing sales team
- Developed bespoke solutions for clients based on their specific needs and requirements, driving up client satisfaction rates.
AMG SALES EXECUTIVE
Peterborough Mercedes (Robinson Group)
Peterborough, Cambridgeshire
04.2014 - 10.2014
- Established client's financial position and proposed most suitable purchasing options to meet financial targets
- Maximised profit by achieving incremental sales opportunities through sales of warranty, service plans, options and accessories
- This also includes the presentation and sales of value-added products
- Conducted product demonstrations to highlight features and redirect objections to positive aspects
- Drove end-to-end sales process from meet and greet to vehicle handover, maintain 100% customer satisfaction score throughout all stages
Luxury Sales Specialist/Sports Expert
Peterborough Audi
Peterborough, Cambridgeshire
01.2011 - 03.2014
- Provided bespoke sales presentations of luxury and sport models within the Audi range to a varied customer bases, tailoring to best suit their needs
- Worked with diligence to regularly meet or exceed targets, including maintaining a required standard of company KPI's
- Maximised customer loyalty by providing an outstanding after-sales service, including 3 to 6 month and annually follow-up calls, communicating exclusive renewals and financial promos
- Managed vehicle enquiry leads via telephone, email and post channels with an average of 30% conversion rate
- Assist in keeping a high standard of presentation for the forecourt and showroom, including making sure the relevant legal information is available and visible for our customers
SALES MANAGER
Marshall Motor Group - Toyota/Vauxhall
Peterborough, Cambridgeshire
02.2001 - 12.2010
- Improved team efficiency by training and mentoring individuals through diligent team meetings and setting goals
- Provided detailed financial forecasts, demonstrating excellent control over department expenses
- Handled the day-to-day running of a busy sales department, ensuring high levels of productivity and customer satisfaction were achieved
- Recruitment of staff, providing considered mentoring and training for maximised team performance
EUROPEAN SALES MANAGER
Matsushita
London
11.1996 - 01.2001
- Exceeded sales goals and improved profitability by developing sales strategies and business plans according to market trends
- Aided senior leadership during executive decision-making process, generating data reports and analysis to improve operational efficiencies
- Saved costs by effectively negotiating vendor prices, terms of sales and service agreements
- Planned and developed strategies to increase sales and territory or market positioning for component parts
- Defined clear sales targets, driving team motivation and engagement levels upwards.
- Travelled extensively for client meetings and negotiations, fostering stronger professional relationships.
Education
Bachelor of Arts - Sociology
University of Hertfordshire
Hatfield, HertfordshireA-Levels - Human development (sports Science), English
Stanground College
GCSE -
Bushfield Community School
Skills
- Self-motivated
Sales techniques
- Performance driven
- Excellent timekeeping
- Customer-focused
- Coaching and Mentoring
Certification
- Certified Business Development Manager Audi AG
- Certified Global Audi Sports Expert
- Accredited Audi Sales Executive
- Accredited Gold Standard Sales Manager (Vauxhall)
- Certified SAF Expert (Specialist Automotive Finance)
- Certified EV Expert
Timeline
Local Business Development Manager
Peterborough Audi
10.2014 - 04.2025
AMG SALES EXECUTIVE
Peterborough Mercedes (Robinson Group)
04.2014 - 10.2014
Luxury Sales Specialist/Sports Expert
Peterborough Audi
01.2011 - 03.2014
SALES MANAGER
Marshall Motor Group - Toyota/Vauxhall
02.2001 - 12.2010
EUROPEAN SALES MANAGER
Matsushita
11.1996 - 01.2001
Bachelor of Arts - Sociology
University of Hertfordshire
A-Levels - Human development (sports Science), English
Stanground College
GCSE -
Bushfield Community School
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