Lucy O’Connell

A creative and versatile fashion design graduate with a passion for pushing boundaries and merging artistic vision with technical precision—qualities that resonate strongly with Jaded London’s ethos. With expertise in menswear design, trend analysis, and sustainability, I am eager to contribute my skills to your innovative team. My experience includes working with both high-profile fashion brands and sustainable initiatives, and I thrive in environments where bold, creative decisions shape the future of fashion. I believe that my eye for detail, proficiency in Adobe Creative Suite, and ability to translate trends into commercial designs will align perfectly with Jaded London’s forward-thinking approach. Established Designer with experience delivering quality results under pressure for outstanding customer satisfaction. Nurtures positive, productive working relationships to support project progress. Proactive and motivated for flexible, responsive team support. Passionate individual looking to develop design passion and knowledge through practical experience. Interprets direction well to achieve projects to exact instructions. Plans and prioritises workloads to complete tasks within deadlines. Accomplished Designer with extensive experience managing product design and development lifecycles. Plans and problem-solves tactically to eliminate delivery delays. Monitors emerging trends and technology for innovative, forward-thinking client support. Talented student with artistic and creative abilities seeks design opportunity in busy studio environment. Achieves tasks promptly and accurately under pressure to meet project demands. Collaborates well to innovate ideas and development for best-possible results.

• London Fashion Week, 09/2024, Worked closely with designer Jane Peirson on the Annwn collection. I was responsible for casting models, coordinating fittings, and managing the styling process for both the editorial shoot and the runway show. Leading these efforts in such a high-profile event honed my leadership, communication, and multitasking skills under tight deadlines.
• PCA Vision Finalist, 2022, Selected as one of 12 international candidates for the prestigious PCA Vision design competition, recognized for innovation in sustainable fashion. Collaborated with industry-leading sponsors like Klopman International and Meryl Fabrics to develop forward-thinking workwear and PPE designs. My designs, which prioritized both functionality and eco-friendliness, were showcased in front of prominent industry leaders, earning praise for their originality and sustainable focus.
• Betty Jackson Design Award Shortlist, 2020, Shortlisted for exceptional creativity and technical proficiency in fashion design, particularly for my work focused on modern workwear and textiles.

• My outdoor pursuits and interests (surfing and environmental campaigning) have shaped my creative vision; using the natural landscape to inspire my ethos of sustaining whilst incorporating traditional skills and designs dictated by a historical perspective. Highly tested in creating opportunities to develop new ventures that will seek commercial production of fabrics designed and woven in Wales, thereby flying the flag for British manufacturing and utilising niche skills within the British Isles. I would relish the opportunity to discuss my ideas and vision more fully at interview.
• One of my previous collections was originally inspired by adaptation, looking at fishing, agriculture and business wear attire which are significant to my farming/ and fishing heritage on the Gower, in Wales. Through this I created garments that are multifunctional with a dual purpose. My design journey involved me using high concept practices to create juxtaposed different workwear garments in the form of collages, mixed Media illustrations and graphic designs. The process involved me exaggerating proportions in order to experiment with shape and silhouette to create my design process.