KERRY ROSS

Key responsibilities and achievements

Lead the Innovate Chapter, building capability, culture and delivery excellence across a cross-functional group of colleagues to explore, test and scale new ideas that improve outcomes for deaf children and their families.

• Built and developed high-performing teams by coaching, mentoring and supporting colleagues to grow their capability in agile, innovation and product-led delivery
• Led complex, cross-chapter initiatives, bringing together multiple teams and stakeholders to design and deliver new approaches to community support, fundraising and service design
• Championed a test-and-learn approach, enabling teams to rapidly prototype, iterate and scale ideas based on insight, data and user feedback
• Defined and embedded new ways of working, promoting a culture of curiosity, psychological safety, continuous learning and positive challenge across the organisation
• Acted as a senior product and delivery leader, setting direction, prioritising work and balancing organisational, platform and chapter priorities to maximise value
• Drove organisational innovation, incubating and developing ideas that have the potential to transform how NDCS engages communities, supports families and grows income
• Influenced senior stakeholders and cross-functional teams, building alignment and momentum across complex, organisation-wide programmes
• Created environments where people thrive, role-modelling inclusive, coaching-led leadership and enabling teams to take ownership and deliver at pace

• Led the strategic direction for Community Delivery, shaping how we support deaf children, young people and their families to feel connected, included and empowered.
• Built and supported a high‑performing, values-led team, creating a culture of trust, learning and psychological safety, while coaching colleagues to grow and thrive.
• Worked across Chapters to bring people together around shared goals, removing barriers and keeping momentum behind key programmes and priorities.
• Partnered with communities, volunteers and stakeholders to co-create services and approaches that reflect lived experience and real need.
• Led the delivery and continual improvement of community services, using insight, feedback and data to adapt and make things simpler, more inclusive and more impactful.
• Facilitated collaboration and knowledge sharing across the organisation, helping teams learn from each other and build consistency in how we deliver for families.
• Contributed to wider organisational strategy and leadership, ensuring community delivery was connected to bigger priorities and long-term impact.
• Championed a strong sense of purpose and belonging, keeping the focus on what matters most for deaf children and young people.

Led on coordinating logistics, content development, and stakeholder outreach for national roadshow programme, effectively engaging deaf children, young people, and their families.

Key responsibilities and achievements

• Planned and delivered a large-scale roadshow programme, managing multiple events UK wide, ensuring high-quality, engaging and inclusive experiences
• Coordinated cross-functional teams, bringing together colleagues from across NDCS to deliver joined-up, impactful events
• Engaged directly with deaf children and young people, families, local professionals and community partners, building relationships and gathering insight to inform service development
• Translated complex information into accessible, meaningful content, ensuring events met the needs of diverse audiences
• Managed logistics, budgets and event delivery end-to-end, balancing competing priorities to ensure smooth execution
• Captured and analysed feedback and insight, using learning to continuously improve future events and inform wider organisational work
• Acted as a key ambassador for NDCS, representing the organisation and strengthening its presence in local communities

Key responsibilities and achievements

Coordinated the delivery of a national roadshow programme, supporting the planning and execution of events that engaged deaf children and young people, families, professionals and communities, increasing awareness of NDCS services and strengthening local relationships.

• Coordinated end-to-end event delivery UK wide, managing logistics, scheduling, venues and on-the-day operations to ensure smooth, high-quality delivery
• Worked closely with cross-functional teams, supporting collaboration across NDCS to deliver engaging and consistent experiences
• Engaged with families, professionals and community partners, supporting relationship-building and ensuring events reflected local needs
• Supported the development of accessible and engaging content, helping translate key messages into formats that resonated with diverse audiences
• Managed event communications and coordination, ensuring stakeholders, speakers and attendees were well-informed and prepared
• Collected and organised feedback and insights from events, contributing to continuous improvement and informing future activity
• Provided on-the-ground coordination and problem solving, adapting quickly to changing circumstances and ensuring a positive experience for attendees

• Supported deaf children to fully take part in school life, making lessons, conversations and activities accessible in a way that worked for them (using BSL, sign supported English and clear communication).
• Acted as a bridge between pupils, teachers and peers, helping everyone understand each other and build inclusive, confident relationships.
• Adapted learning materials and explained concepts in different ways to match individual communication and learning styles, helping pupils stay engaged and succeed.
• Worked closely with teachers, Teachers of the Deaf and therapists to shape support around each child, not the other way round.
• Supported children’s confidence, independence and sense of belonging, encouraging them to have a voice (in whatever way that looked like for them).
• Built strong, trusted relationships with pupils and families, helping create consistency between home and school.
• Helped create a more deaf-aware and inclusive school environment by supporting staff and students to communicate more effectively.
• Monitored progress and shared insight with the wider team, contributing to a joined-up, child-centred approach.

• Led the strategic development of SEND and inclusion across the school, ensuring pupils with additional needs were supported to access learning and thrive.
• Developed and implemented targeted interventions to improve behaviour and engagement, reframing behaviour as communication and supporting staff to use inclusive, relationship-led approaches.
• Took a proactive, data-informed approach to attendance, identifying patterns and working closely with families, staff and external agencies to improve attendance for vulnerable pupils.
• Coordinated and monitored personalised support plans, ensuring provision was effective, regularly reviewed and responsive to each child’s needs.
• Worked closely with teachers to adapt teaching and classroom practice, including behaviour strategies, to remove barriers to learning and support consistency across the school.
• Built strong, trusting relationships with families, supporting them through challenges around behaviour, attendance and engagement, and acting as a key point of contact.
• Collaborated with external professionals (e.g. educational psychologists, speech and language therapists, attendance services) to provide joined-up, holistic support.
• Used data (behaviour, attendance and progress) to evaluate impact and continuously improve provision and whole-school approaches.
• Led and developed staff, providing training and guidance on behaviour support, inclusive practice and meeting the needs of pupils with SEND.
• Contributed to whole-school improvement and safeguarding priorities as part of the senior leadership/inclusion team.

• Provided expert guidance for improved health and wellness.
• Promoted a culture of inclusivity within the gym facilitating better social interactions between members.
• Introduced new exercises to keep workouts fresh and exciting for regular attendees.
• Enabled a more active lifestyle for clients through engaging aerobic classes.

• Managed the day-to-day running of a busy office, ensuring all administrative, operational and customer service processes ran smoothly across the business.
• Led and supported a team of administrative staff alongside coordinating engineers and installation teams, ensuring clear communication, strong performance and efficient ways of working.
• Oversaw scheduling and diaries for security and installation engineers, planning workloads and responding quickly to urgent call-outs and customer needs.
• Managed all core admin processes including invoicing, quotes, contracts and job tracking, maintaining accurate records and supporting cash flow and reporting.
• Acted as the central point of contact for customers, engineers and suppliers, resolving issues quickly and maintaining strong relationships.
• Maintained stock control and ordering of equipment (locks, alarm systems, parts), ensuring engineers had what they needed to deliver work efficiently.
• Oversaw compliance and documentation across jobs, including health & safety records and system certifications, supporting quality and regulatory standards.
• Introduced and improved administrative processes and systems to increase efficiency, reduce delays and improve overall service delivery.
• Supported payroll, financial administration and reporting, tracking expenses and ensuring accurate records across the business.