Summary
Overview
Work history
Education
Skills
Accomplishments
Certification
References
Timeline
Generic

Joe Tarry

Fakenham,Norfolk

Summary

I am a motivated fitness and sales professional with a strong background in client acquisition and membership growth. In my role as a Membership Consultant, I focused on maintaining membership numbers during competitive periods, ensuring consistent client retention and engagement. I am experienced in building strong relationships, conducting needs analysis, and effectively upselling services to support overall business objectives.


I thrive in sales-driven roles, where my ability to identify opportunities for growth, develop tailored solutions, and deliver outstanding customer service makes a tangible impact on business results. My approach is always client-focused, ensuring long-term satisfaction and retention. I am now eager to apply my skills in a sales-focused role, where I can expand the customer base, drive revenue growth, and help the team achieve its sales targets.

Overview

4
4
years of professional experience
4
4
years of post-secondary education
1
1
Certification

Work history

Online Fitness Coach and Personal Trainer

JT Coaching (Self-Employed)
Fakenham, Norfolk
06.2025 - Current
  • Launched and operate a personal training business offering one-on-one coaching, group exercise classes, and online coaching.
  • Focused on quality client relationships, steadily growing a client base through word-of-mouth and local outreach.
  • Delivered personalized fitness programs, focusing on results and retention.
  • Developed a strong reputation for client satisfaction and high-quality service.

Duty manager

Everyone Active
Fakenham, Norfolk
10.2023 - Current
  • Supported the daily operations, staff, and customer experience, ensuring high standards of service were maintained.
  • Oversaw site operations, managed staff shifts, and addressed customer concerns to maintain a positive environment.
  • Worked closely with senior management to ensure operational efficiency and consistent service delivery.
  • Maintained cleanliness standards, resulting in positive customer feedback.
  • Delivered excellent customer service through effective communication skills.

Membership Consultant

Everyone Active
Fakenham, Norfolk
09.2023 - Current
  • Provided comprehensive tours of facilities to prospective members, enhancing sign-up rate.
  • Created a database of potential members for future outreach efforts.
  • Maintained membership levels during periods of local competition, focusing on client retention and customer satisfaction.
  • Delivered membership presentations, conducted needs analysis, and successfully upsold personal training services to enhance the customer journey.
  • Managed and converted leads, contributing to the ongoing success of membership campaigns.

Assistant Health and Safety Manager

Everyone Active
Fakenham, Norfolk
07.2023 - 12.2024
  • Collaborated with management to implement health and safety policies, conducting risk assessments and ensuring safety standards were met.
  • Played a key role in achieving the highest health and safety audit score in the company's history at 97%.
  • Promoted a culture of safety, assisting in developing training programs for staff and ensuring compliance with all safety regulations.

Membership consultant (multi-site)

Everyone Active
, Norfolk
05.2023 - 08.2023
  • Conducted membership tours and presentations, engaging prospects and upselling services to increase membership sales.
  • Developed strategies to maintain membership levels across multiple sites and ensure high service standards.
  • Provided excellent customer service, ensuring a high rate of member satisfaction and retention.

Fitness apprentice

Everyone Active
Fakenham, Norfolk
08.2021 - 05.2023
  • Engaged directly with members to ensure a welcoming experience and promote additional services
  • Responded to enquiries and encouraged upselling of training packages and memberships
  • Maintained high standards on the gym floor to support member engagement


Education

GCSEs -

Fakenham High School
Fakenham, Norfolk
09.2017 - 07.2021

Skills

  • Membership & Personal Training Sales
  • Lead Generation & Conversion
  • Client Engagement & Retention
  • Upselling & Cross-selling
  • CRM Systems
  • Motivational Coaching
  • Business Development
  • Sales-Driven Mindset
  • Excellent Communication & Presentation Skills
  • Organizational & Multi-tasking Abilities
  • Proficient in Microsoft Office/Excel

Accomplishments

  • Launched JT Coaching, building a client base through local outreach and word-of-mouth marketing.
  • Contributed to winning Customer Service of the Year out of 260 sites within Everyone Active in 23/24.
  • Attended 24/25 & 25/26 Regional Business and Sales Launch Campaigns, contributing to sales growth and business strategy.
  • Successfully maintained membership numbers despite intense competition, ensuring high levels of member satisfaction.
  • Completed health and safety training in risk assessments, safety protocols, and accident prevention.

Certification

  • Level 3 Personal Trainer
  • Level 3 GP Exercise Referral Instructor
  • Level 2 Fitness Instructor
  • IOSH Managing Safely Qualification

References

References available upon request.

Timeline

Online Fitness Coach and Personal Trainer

JT Coaching (Self-Employed)
06.2025 - Current

Duty manager

Everyone Active
10.2023 - Current

Membership Consultant

Everyone Active
09.2023 - Current

Assistant Health and Safety Manager

Everyone Active
07.2023 - 12.2024

Membership consultant (multi-site)

Everyone Active
05.2023 - 08.2023

Fitness apprentice

Everyone Active
08.2021 - 05.2023

GCSEs -

Fakenham High School
09.2017 - 07.2021
Joe Tarry