Cameron McAlroy
Glasgow,United Kingdom
Summary
Confident and hardworking aspiring Marketer. A reliable and dependable team player with excellent communication and organisational skills. Experienced in conducting comprehensive market research to identify key customer segments and target audiences. Creative marketer who is goal driven and takes pride in exceeding targets.
Overview
2
2
years of post-secondary education
Work history
Marketing executive
Biggar Golf Club
Biggar, South Lanarkshire
2025.10 - Current
- Utilised data analytics tools through meta to monitor campaign performance and make necessary adjustments for maximising effectiveness.
- Led the creation of digital campaigns for upcoming events resulting in significant audience engagement and bookings for the club.
- Manage the clubs social media and ensure presence and visibility on various channels remains high.
- Collaborated with management on objectives for upcoming campaigns to meet goals effectively.
Marketing Intern
Caddie Marketing
Glasgow, Glasgow City
2026.01 - 2026.02
- Collaborated with the Social Media Manager, learning how AI's efficiency assists in content creation and scheduling to remain time efficient, as well as how to create engaging content tailored to the golf industry.
- Drafted and created content for multiple clients which led to high rates of engagement.
- Performed extensive market research in order to create new campaigns for existing clients.
- Learned the intricacies of Meta advertising, from targeting the right audience to optimizing and tracking campaigns for maximum ROI.
- Learned the effectiveness of email marketing, how to build compelling newsletters, manage budgets efficiently and how to communicate across teams to meet deadlines and goals.
Education
Higher National Diploma - Marketing Managment
City of Glasgow College
Glasgow 2024.08 - 2026.06
Skills
- Proficiency in Meta
- Content creation
- Data analysis
- Good communication
- Time management
- Proficiency in Canva
- Proficiency in AI platforms
Accomplishments
Chosen by lecturers to reach the final pitch stage in our digital adveetising campaign class where my group were given the opportunity to pitch our marketing campaign directly to the head of marketing at The Social Hub.
Timeline
Marketing Intern
Caddie Marketing
2026.01 - 2026.02
Marketing executive
Biggar Golf Club
2025.10 - Current
Higher National Diploma - Marketing Managment
City of Glasgow College
2024.08 - 2026.06