Amy Brewster
London,england
Summary
With a decade’s experience in social media, eight years in news and media environments, I am a Head of Social Media that creates engaging content in a fast-paced setting. Whether it’s reporting on trends from fashion month, covering events such as Harper’s Bazaar’s Women of the Year Awards, or reacting to global news, I’m committed to sharing content that is both informative and engaging.
Overview
9
9
years of professional experience
Work history
Head of Social Media
ELLE, Harper's Bazaar, Esquire (Hearst UK)
London
07.2022 - Current
- Overseeing the running of the social accounts for Hearst's luxury brands ELLE UK, Harper's Bazaar and Esquire.
- Implementing a social strategy to increase engagement and traffic while ensuring content is staying true to the brand.
- Working with the Editor-in-Chiefs of each magazine to create social strategies for cover launches and key calendar moments such as the Met Gala and the Academy Awards.
- Collaborating with the art and picture teams to create assets promoting in-depth features.
- Liaising with the video team to make sure we’re utilising our content in the best way possible across platforms.
- Working with advertising and commercial teams and advising on sponsored deals.
- Advising editorial teams on social sells and best practices across all platforms.
- Overseeing the social coverage of big brand events such as Harper’s Bazaar’s Women of the Year Awards and The ELLE Style Awards.
Senior Social Media Manager
ELLE, Harper's Bazaar (Hearst UK)
London
11.2020 - 07.2022
Social Media Manager
ELLE (Hearst UK)
05.2018 - 11.2020
Social Media Manager
HELLO! Magazine
09.2016 - 05.2018
Social Media Executive
Liberty London
01.2015 - 10.2016
Education
Bachelor of Arts - Journalism
California State University, East Bay / Sunderland
/2008 - /2011
Skills
- Extensive knowledge of all mainstream and some emerging social platforms
- Adept at social reporting and analytics
- Expert in covering high profile events across social platforms
- Experience working with and fulfilling commercial agreements
- Experience managing a team on a day-to-day basis
- Strong writing and editing skills
- Track record in using social media to engage followers with an in-depth news story or feature
Timeline
Head of Social Media
ELLE, Harper's Bazaar, Esquire (Hearst UK)
07.2022 - Current
Senior Social Media Manager
ELLE, Harper's Bazaar (Hearst UK)
11.2020 - 07.2022
Social Media Manager
ELLE (Hearst UK)
05.2018 - 11.2020
Social Media Manager
HELLO! Magazine
09.2016 - 05.2018
Social Media Executive
Liberty London
01.2015 - 10.2016
Bachelor of Arts - Journalism
California State University, East Bay / Sunderland
/2008 - /2011