Wayne Ware
Bristol,North Somerset
Summary
Dynamic and results-driven professional with expertise in key account management, customer relations, and territory management. Demonstrates strong technical product knowledge and selling competence, complemented by effective time management and competitive analysis strengths. Skilled in active selling, up-selling techniques, and sales presentations to drive customer retention and satisfaction. Proficient in Salesforce with a proven ability to manage client relationships and deliver tailored solutions. Committed to leveraging technical understanding and interpersonal skills to achieve business growth while fostering long-term partnerships.
Overview
33
33
years of professional experience
5
5
years of post-secondary education
Work History
Senior Sales Executive
3M United Kingdom PLC
Bracknell, Berkshire
10.2002 - 04.2024
- Key Account Management & Collaboration with distribution sales teams.
- Enhancing product knowledge and technical application.
- Implemented customised client solutions with a focus on customer retention.
- Streamlined customer processes to improve efficiency, throughput & cost of goods in use.
- Tailored sales approach to meet individual client needs, nurturing meaningful relationships to drive revenue.
- Oversaw customer product process trials & evaluations. Hands on operative application improvement training sessions.
- Attended industry networking events to expand professional contacts. College open day events & hosting of class room training.
- Demonstrated products to encourage purchases by showcasing features and benefits.
- Coordinated technical ability upskilling to distribution sales meetings, fostering a collaborative work environment.
- Achieved new business development by identifying application process benefits & maintaining of key account clients.
- Identified areas of improvement through regular performance analysis, improving overall productivity & problem solving.
- Delivered engaging sales & technical presentations to secure. client trust.
- Increased revenue through upselling and consistent contract renewals.
Sales Representative
Brown Brothers Ltd
Bristol, North Somerset
05.1991 - 10.2002
- Developed strong relationships with key accounts to increase overall profitability.
- Improved customer retention with attentive service and proactive conflict resolution.
- Managed the sales pipeline for enhanced forecast accuracy.
- Attend team meetings & technical training events to improve overall performance and promote a positive outgoing work environment.
- Identified potential business opportunities to drive revenue growth.
- Built long-term relationships, resulting in increased client loyalty.
- Resolved customer complaints resulting in increased customer satisfaction levels.
- Retail Sales customer account handling (Supermarket Forecourts)
Sales Assistant (Weekend Night Shifts)
Westcombe Service Station (Shell)
Kingskerswell, Devon
04.1995 - 10.1995
- Balanced multiple tasks simultaneously whilst maintaining high-quality customer care.
- Built strong relationships with regular customers for repeat business.
- Utilised excellent communication skills to provide detailed product information.
- Addressed customer needs promptly, resulting in positive feedback and loyalty.
- Displayed strong ability to multitask during peak hours; ensured seamless operations.
- Maintained cleanliness of facility for improved customer satisfaction.
- Coordinated with team members during busy hours, ensuring prompt service.
- Assisted in stock control to prevent any shortages or excesses.
- Managed cash transactions accurately, avoiding discrepancies at the day's end.
- Upheld safety measures for hazard-free work environment.
- Consistently met all health and safety regulations, maintaining safe workplace.
- Promoted in-store products effectively; boosted sales figures significantly.
- Cleaned and inspected petrol pumps and surrounding driveways to reduce hazards.
Education
CSE's -
Brislington Secondary Modern Comprehensive
Bristol 09.1978 - 06.1983
Skills
- A People person (first time meeting)
- Effective time management
- Key account management
- Active selling
- Sales presentation
- Customer relations
- Customer retention
- Competitive analysis strengths
- Up-selling techniques
- Territory management
- Technical product knowledge
- Technical product understanding
- Technical selling competence
- Salesforce
- Retail Sales
- Trade shows, events, college days
Affiliations
- I like to read spy thrillers & autobiographies, collect & listen to music of all genres, days away walking. I am big into gardening & working on my current garden project.
Timeline
Senior Sales Executive
3M United Kingdom PLC
10.2002 - 04.2024
Sales Assistant (Weekend Night Shifts)
Westcombe Service Station (Shell)
04.1995 - 10.1995
Sales Representative
Brown Brothers Ltd
05.1991 - 10.2002
CSE's -
Brislington Secondary Modern Comprehensive
09.1978 - 06.1983
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