Waddah Ali
Glasgow,UK
Summary
Dynamic Sales and Marketing Professional with over 15 years of experience driving revenue growth and market expansion. Results-driven expert in developing new revenue streams, executing innovative marketing strategies, and leading high impact campaigns. Proficient in modern sales and marketing tools including Salesforce CRM, Google Analytics, and digital advertising platforms to optimize customer acquisition and ROI. Skilled in market research, product positioning, and event marketing. A strategic leader committed to delivering measurable business results.
Overview
20
20
years of professional experience
5
5
years of post-secondary education
1
1
Certification
Work history
Marketing & PR Specialist
Asian Gate Company
Kuala Lumpur, Malaysia
2013.08 - 2024.04
Public relations & media assistant
Yemen Embassy
Kuala Lumpur, Malaysia
2008.09 - 2013.07
Public Relations Supervisor
LEXSZ Trading Company
Sana’a, Yemen
2004.07 - 2006.03
Education
Bachelor of Mass Communication - Public Relations & Advertising
University, Sana’a
Sana'a, Yemen 2001.06 - 2004.06
Master of Business Administration - MBM
University Utara Malaysia
Kedah, Malaysia 2006.11 - 2009.03
Skills
- CRM management
- Salesforce
- Sales and marketing strategy
- Strategy development
- Competitive analysis
- Social media advertising
- Advertising sales
- Investigative reporting
- News writing
- Media operations understanding
- Investigative journalism
- Data analysis
Certification
Salesforce Associate Certification, 06/2024
Certificate of attendance at the 13th Global Conference on Business
& Social Sciences, 06/2022
Certificate of Presentation for Paper Titled: The Effect of Internal
Marketing on Organizational Commitment, 05/2017
Certificate of Presentation for Paper Titled: Impact of Internal
Marketing on Job Satisfaction Among Bank Employees in Yemen,
09/2016
Timeline
Marketing & PR Specialist
Asian Gate Company
2013.08 - 2024.04
Public relations & media assistant
Yemen Embassy
2008.09 - 2013.07
Master of Business Administration - MBM
University Utara Malaysia
2006.11 - 2009.03
Public Relations Supervisor
LEXSZ Trading Company
2004.07 - 2006.03
Bachelor of Mass Communication - Public Relations & Advertising
University, Sana’a
2001.06 - 2004.06