Viliana Korueva
London
Summary
Experienced professional with extensive experience in fine jewellery, luxury watches, and high-end fashion. Skilled in client relationship management, brand representation, and visual merchandising, with a strong focus on delivering personalised client experiences. Contributed to high store customer ratings through attentive service and strong product knowledge. Bilingual in English and Bulgarian, with a proven ability to build lasting relationships in fast-paced luxury environments.
Overview
6
6
years of professional experience
4
4
years of post-secondary education
Work history
Sales Consultant
Goldsmiths
London
2024.10 - Current
- Ranked as the fourth-highest jewellery sales in the whole region.
- Contributed £220,000 in revenue through my bespoke customer service in 2025.
- Acted as brand ambassador for Messika, promoting the brand and providing expert product knowledge.
- Cultivated long-term client relationships, fostering loyalty and repeat business.
- Acted as personal jeweller for Hallmark insurance clients, managing claims with patience and discretion to ensure a positive experience.
- Maintain and organise visual merchandising displays to meet luxury brand standards.
- Support aftercare services, including repairs and adjustments.
- Handle administrative tasks, including customer calls, online orders, and stock transfers.
Sales Associate
Ernest Jones
London
2022.08 - 2024.08
- By showing empathy and care to all my customers, I was able to maintain a customer service rating of 92%.
- Exceeded individual and store sales targets in a luxury retail environment.
- Advised customers on product selection based on their needs.
- Resolved customer complaints and process issues with proactive problem-solving skills.
Studio Assistant
Johannes Warnke
London
2020.02 - 2022.07
- Directed the team towards completing the work within the time scheduled while the designer was away for an extensive period.
- Communicated with fabric suppliers and successfully supplied fabric for the designer.
- Assisted with pattern making and accurate cutting of first sample garments.
- Promoted the studio's works effectively through social media platforms.
- Collaborated with other team members on large projects for quicker completion.
- Balanced multiple tasks simultaneously whilst maintaining acute attention to detail.
Education
Bachelor of Arts - Fashion Design
University of Westminster
London 2020.09 - 2024.06
Skills
- Diamond and precious metals specialist
- Retail operations & administration (stock, online orders, calls)
- Visual merchandising & display management
- Digital marketing understanding
- Event coordination (fashion shows, photoshoots)
- Languages: English (Fluent), Bulgarian (Fluent)
- Upselling techniques
- Customer engagement and interaction
- Attention to Detail
- Resilience under pressure
- Proficiency in Photoshop & Illustrator
- Jewellery making
- Dressmaking & pattern cutting
Timeline
Sales Consultant
Goldsmiths
2024.10 - Current
Sales Associate
Ernest Jones
2022.08 - 2024.08
Bachelor of Arts - Fashion Design
University of Westminster
2020.09 - 2024.06
Studio Assistant
Johannes Warnke
2020.02 - 2022.07