Vanessa Mahachi
Manchester
Summary
A skilled marketing professional with expertise in multi-channel campaign delivery and website content management, coordinating European web standards and delivering website rollouts across 20+ markets in Europe. Supports the UK, Ireland, Netherlands, Italy and the Nordics directly, and manages multiple concurrent digital projects across marketing, product and IT teams, turning performance data into actionable reporting that drives decision making. Alongside this, a content creator with years of hands-on social media and video editing skills for media across Instagram and TikTok, combining the structured delivery and knowledge in photo and video-editing to produce engaging audience-focused content.
Overview
8
8
years of post-secondary education
4
4
years of professional experience
Work history
Digital Marketing Coordinator
Brother Europe International
Manchester, UK
2024.05 - 2025.10
- Coordinating European web standards and the design, build and rollout of website pages to all local offices across Europe, using Sitecore 10 as the CMS platform.
- Coordinating
- Maintain the Sitecore 10 CMS and Content Hub digital asset manager as well as troubleshoot issues across e-commerce and creative webpage builds.
- Provide direct digital marketing support to the UK, Ireland, Netherlands, Italy and the Nordics.
- Manage multiple concurrent digital projects — including Brother Connect, the MPS Support Hub, the Brother Mobile Connect landing page and the Support home landing end to end from wireframe to page build and rollout.
- Run monthly product content syndication, maintaining master files per country and verifying product data across Brother's European websites and ContentCast for external retailers across Europe.
- Turn performance and customer review data (1WorldSync/Syndigo, GetFeedback, Power BI) into clear, decision-ready reporting for stakeholders.
- Work cross-functionally across marketing, product, e-commerce, brand and IT teams to keep regional sites consistent and on-brand.
- Present project updates and findings directly to stakeholders and management.
Digital Marketing Apprentice
Brother Europe International
Manchester, UK
2024.04 - 2025.10
- Progressed from apprentice into a coordinator role, taking full ownership of pan-European web rollouts throughout the apprenticeship.
- Ran a full multi-channel strategy end to end for Brother's Managed Print Services for Brother Ireland, creating a blog, social LinkedIn campaign using LinkedIn Ads to then analysing and reporting on results and findings.
- Led the rollout of Brother MPS Support Hub to all local offices across Europe.
- Established and maintained per-country master files, improving consistency and reducing repeated manual checks in the reporting workflow.
- Independently present to stakeholders and management on project performance and maintaining the European standard set by Brother Europe Marketing.
- Conducted Content Management System training to Local Offices across Europe in wider business transformation objective and migration from Sitecore 9 to Sitecore 10.
Inbound Sales Advisor
Webhelp
Sheffield
2021.08 - 2023.08
- Managed multiple customer accounts simultaneously, maintaining high-quality service delivery under strict KPIs.
- Supported sales and service process improvements through communication feedback and performance tracking.
- Collaborated with team leads to monitor progress and report on weekly objectives, improving efficiency and client satisfaction.
Education
Level 3 Multi-Channel Marketer -
QA Apprenticeships
Manchester 2024.03 - 2025.10
A-Levels - Business Studies, Computing and Sociology
Longley Park Sixth Form
Sheffield 2021.09 - 2023.06
GCSEs -
Firth Park Academy
Sheffield 2015.09 - 2020.07
Skills
- Multi-channel campaign delivery
- Website content management (CMS)
- Marketing data analysis and reporting
- Content creation and copywriting
- Project coordination and delivery support
- Stakeholder management and communication
- Training and workshop facilitation
- Process improvement and documentation
- Microsoft Office 365 Teams Jira Confluence
- Sitecore Shopify Squarespace
- CapCut Canva Final Cut Pro X Meta Business Suite
- Social media marketing
- SEO fundamentals for web and social channels
- Content syndication
- Content calendar publishing and planning
Affiliations
- Fitness and wellbeing
- Content creation and personal branding within apparel, beauty and skincare industry.
Timeline
Digital Marketing Coordinator
Brother Europe International
2024.05 - 2025.10
Digital Marketing Apprentice
Brother Europe International
2024.04 - 2025.10
Level 3 Multi-Channel Marketer -
QA Apprenticeships
2024.03 - 2025.10
A-Levels - Business Studies, Computing and Sociology
Longley Park Sixth Form
2021.09 - 2023.06
Inbound Sales Advisor
Webhelp
2021.08 - 2023.08
GCSEs -
Firth Park Academy
2015.09 - 2020.07