Umer Ali
London
Summary
Motivated and reliable individual with a strong background in customer service, logistics, and team-oriented roles. Experience includes working as a delivery driver for Ocado, a referee for youth football, an event steward, and a retail assistant in a school uniform shop. Actively involved in football as both a player and referee, demonstrating strong teamwork, decision-making, and communication skills. Brings a proactive attitude, adaptability, and a commitment to delivering high standards across varied work environments.
Overview
3
3
years of professional experience
Work History
Delivery driver
Ocado
London, Enfield
08.2023 - 02.2024
- Provided excellent customer service, enhancing company reputation.
- Adapted to changing road conditions quickly ensuring safe and timely deliveries.
- Navigated various routes efficiently, leading to increased route coverage.
- Partook in training sessions regularly improving knowledge of safety protocols and procedures.
Football Referee
Ridgeway Rovers FC
London
11.2022 - Current
- Planned match timings to adhere to strict schedules.
- Successfully managed multidisciplinary teams of match officials, providing clear verbal communication at each match.
- Mediated confrontations with firm and fair approach.
- Tackled discrimination with zero tolerance policy.
- Enforced consistent match rules and regulations.
- Applied comprehensive knowledge of Laws of the Game to resolve disputes.
- Communicated decisions to players with clear and instructive style.
- Communicated with coaches to resolve escalated issues and address penalties.
- Monitored participants' actions and managed cases of infractions.
- Clarified necessary rules and regulations governing specific sports, to share accurate information with players, coaches and other personnel.
Event Steward
APA Events and Security
London
03.2022 - Current
- Advised customers on hospitality facilities and their locations, improving event site flow.
- Remained calm and effective under pressure to handle emergency scenarios safely and appropriately.
- Arranged safety barriers to provide clear, distanced queueing systems in line with venue policy.
- Assisted emergency services with venue access, enabling swift response to safety emergencies.
- Provided warm, friendly customer greetings, providing professional event care from arrival to departure.
- Carefully controlled customer entry, maintaining continued compliance with agreed venue capacity.
- Monitored suspicious behaviour, escalating to management and external authorities as needed.
- Closely checked customer ID, ensuring legal right to event attendance.
- Monitored crowd levels, limiting access as required to maintain safe, compliant numbers.
- Checked tickets and scanned customers into venues efficiently, reducing queue times.
Retail Worker
Fashion Fair
London
06.2022 - 08.2022
- Maintained excellent customer satisfaction by going the extra mile.
- Managed customer complaints to maintain customer satisfaction and loyalty.
- Greeted customers with warmth and enthusiasm, enhancing positive in-store experiences.
- Managed regular stock rotations of shelves to ensure minimum waste and maximum profits.
- Maintained in-depth product knowledge to offer up-to-date purchase advice.
- Helped to unload goods from lorries and storage into warehouses.
- Served customers efficiently during peak hours, minimising order waiting times.
- Engaged customers in conversation to offer helpful product and purchase support.
- Resolved customer complaints calmly and professionally, providing mutually-beneficial resolutions.
- Worked collaboratively with shop-floor teams to deliver outstanding customer experiences, from arrival to purchase.
- Helped to close store down by restocking shelves, cleaning till areas and counting cash.
- Listened attentively to customer needs, enabling targeted care and support for optimal in-store experiences.
- Liaised with customers to determine needs, provide recommendations and upsell services.
- Employed successful sales and upselling techniques to increase average sale amount.
Event Steward
Supreme Guard Security
London
11.2021 - 08.2022
Education
GCSEs - English
Walthamstow Academy
GCSEs - Maths
Walthamstow Academy
GCSEs - Double Science
Walthamstow Academy
GCSEs - Business Studies
Walthamstow Academy
A-Levels - Economics
Walthamstow Academy
A-Levels - Business
Walthamstow Academy
A-Levels - Sociology
Walthamstow Academy
Skills
- Customer Service Skills – Developed through retail work and delivery roles, ensuring a friendly and helpful approach with customers
- Time Management & Punctuality – Gained from delivery driving, where meeting deadlines and efficiency were essential
- Communication Skills – Strengthened through refereeing and stewarding, requiring clear, confident, and calm communication
- Teamwork – Built through playing and refereeing football, as well as coordinating with event teams and store colleagues
- Attention to Detail – Important in retail settings like the school uniform shop, handling stock, displays, and customer orders
- Reliability & Work Ethic – Demonstrated by successfully managing multiple roles and responsibilities over time
- Positive Attitude & People Skills – Essential when interacting with the public, especially in high-energy or fast-paced environments
- Problem Solving – Gained from making quick decisions during matches and adapting on the job during events or deliveries
Timeline
Delivery driver
Ocado
08.2023 - 02.2024
Football Referee
Ridgeway Rovers FC
11.2022 - Current
Retail Worker
Fashion Fair
06.2022 - 08.2022
Event Steward
APA Events and Security
03.2022 - Current
Event Steward
Supreme Guard Security
11.2021 - 08.2022
GCSEs - English
Walthamstow Academy
GCSEs - Maths
Walthamstow Academy
GCSEs - Double Science
Walthamstow Academy
GCSEs - Business Studies
Walthamstow Academy
A-Levels - Economics
Walthamstow Academy
A-Levels - Business
Walthamstow Academy
A-Levels - Sociology
Walthamstow Academy
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