Ryan Bailey
Tamworth
Summary
Results-driven professional with expertise in sales negotiation, consultative selling, and key account management. Demonstrates a strong command of digital marketing strategies, including both paid and organic channels, to drive lead generation and new business development. Adept at crafting regional sales strategies and managing sales and marketing operations to achieve measurable growth. Committed to leveraging skills in sales and marketing management to foster long-term client relationships and deliver sustainable business success.
Overview
22
22
years of professional experience
7
7
years of post-secondary education
Work History
Digital Marketing & Affiliate Manager
Morses Club | Shelby Finance
08.2021 - 11.2023
- Company Overview: Redundancy as Company closed down
- Led digital marketing campaigns, increasing high-quality lead acquisition
- Managed relationships with key partners, managed contract negotiations
- Developed multi-channel marketing strategies to enhance brand visibility
- Redundancy as Company closed down
Business Development Manager
Clear Channel Direct
02.2020 - 12.2020
- Company Overview: Redundancy Covid Layoffs
- Secured high-value advertising deals through consultative selling
- Maintained portfolio of key clients through relationship management
- Collaborated and delivered bespoke branding strategies for OOH
- Redundancy Covid Layoffs
PPC Executive
Primal Living
09.2019 - 12.2019
- Built, managed and optimised PPC campaigns, increasing conversion rates
- Conducted performance analysis to improve ad efficiency
- Developed compelling ad copy and landing pages for engagement
Media Account Manager
Reach Plc
11.2018 - 04.2019
- Managing client accounts (SME) in the region (Tamworth, Lichfield, Cannock)
- Pitching, Upselling and Cross-selling products and services in a professional manner
- Negotiating while exceeding client expectations with high levels of customer service
Business Development Manager
Webco Pty Ltd
Johannesburg
07.2015 - 08.2018
- Company Overview: Relocated to the UK
- Managed national business development and key account relationships
- Led pricing and procurement strategies to maximise profitability
- Oversaw sales teams, setting targets and optimising sales processes
- Relocated to the UK
- Handled crisis situations effectively, minimising impact on business operations.
- Secured new business opportunities by cultivating strong relationships with potential clients.
- Drove revenue growth with innovative sales strategies.
- Generated leads to bring in new client revenue and improve bottom-line profitability.
- Closed complex, lucrative deals with new customers using strategic sales and negotiation tactics.
Sales Manager
O'Keeffe & Swartz Pty Ltd
03.2005 - 01.2008
- Led a high-performance sales team, exceeding sales targets
- Developed sales scripts and objection-handling techniques
- Trained and mentored staff, fostering a high-performance culture
Sales Consultant
O'Keeffe & Swartz Pty Ltd
03.2002 - 02.2005
- Conducted outbound sales calls, consistently surpassing targets
- Specialised in banking and insurance sales with strong closing techniques
- Completed financial industry training and FAIS accreditation
Education
Diploma of Higher Education - Banking, Insurance and Investments
Milpark Business School
03.2005 - 12.2011
Skills
- Sales Negotiation & Closing
- Consultative Selling & Key Account Management
- Digital Marketing
- Paid and Organic
- Sales and Marketing Management
- New business development
- Regional sales strategy
- Lead generation strategy
Custom
- Sales Strategy
- Digital Marketing
- AI
- ECommerce
- Doing Deals
- Health & Fitness
- Travel
Accomplishments
Top Sales Consultant
Top Sales Manager
Top Sales Team
New records for sales.
Affiliations
- AI Technology, Cars, Guitars, Outdoors
Timeline
Digital Marketing & Affiliate Manager
Morses Club | Shelby Finance
08.2021 - 11.2023
Business Development Manager
Clear Channel Direct
02.2020 - 12.2020
PPC Executive
Primal Living
09.2019 - 12.2019
Media Account Manager
Reach Plc
11.2018 - 04.2019
Business Development Manager
Webco Pty Ltd
07.2015 - 08.2018
Diploma of Higher Education - Banking, Insurance and Investments
Milpark Business School
03.2005 - 12.2011
Sales Manager
O'Keeffe & Swartz Pty Ltd
03.2005 - 01.2008
Sales Consultant
O'Keeffe & Swartz Pty Ltd
03.2002 - 02.2005
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