RUBY J.P WILLIAMS
Lancashire,UK
Summary
Results-driven professional specialising in data analytics, territory expansion, and negotiation. Experienced in project management, corporate strategy, and client relationship management. Strong background in key account management and new business development, with effective public speaking and presentation skills. Focused on executing marketing campaigns that drive growth and enhance corporate visibility, seeking to contribute strategic expertise to foster innovation and business success.
Overview
9
9
years of professional experience
3
3
years of post-secondary education
Work history
International Key Account Manager Europe
NuVision Biotherapies
Nottingham, Nottinghamshire
2025.04 - Current
- Assisted in managing key accounts across Scandinavia and Central Europe to support revenue growth and enhance customer satisfaction.
- Facilitated complex negotiations for human tissue-based products by developing tailored solutions that aligned with regulatory and market needs.
- Supported new account onboarding activities encompassing go-to-market planning and market-entry strategy execution.
- Contributed to the design and execution of commercial initiatives such as distributor incentive programmes and pricing frameworks to help drive growth.
- Maintained pricing strategies across multiple European markets, ensuring a balance between profitability and competitiveness.
- Collaborated with clinical teams to provide in-theatre support during surgical procedures and acted as a sterile nurse when necessary.
- Utilised clinical evidence and research to assist customers in decision-making and promote product market adoption.
Global Business Development Manager and Global Animal Health Manager
Vernacare
Chorley, Lancashire
2019.05 - 2025.04
- Oversaw and nurtured relationships with strategic partners, managing a portfolio worth €7 million in revenue.
- Also Managed portfolios of 700k and €1.2 million, focusing on nurturing relationships with distribution partners and identifying new business opportunities.
- Represented the company at international events, promoting products and services to enhance brand visibility and drive business opportunities.
- Participated in quarterly strategic sales meetings, contributing insights to shape sales strategies and capitalize on emerging opportunities.
- Implemented targeted training programs for partners, equipping them to effectively promote and sell offerings.
- Initiated contact with potential clients, negotiated agreements, and closed deals to drive revenue growth.
- Strategic Partnerships: Forged strong alliances with stakeholders and suppliers, strengthening competitive position and unlocking additional revenue streams.
- Cross-Functional Collaboration: Collaborated with marketing, product development, and customer support teams to facilitate new business initiatives and enhance customer experiences.
- Major Account Wins: Secured major accounts and high-value contracts, significantly boosting revenue and establishing long-term partnerships.
- Problem-Solving Excellence: Demonstrated exceptional problem-solving skills, resolving complex issues swiftly to ensure seamless operations and maintain client satisfaction.
- Sales Excellence: Consistently surpassed company targets, achieving double-digit growth annually through meticulous sales strategies.
- Client Retention: Fostered long-term client loyalty through exceptional customer retention and satisfaction efforts.
- Remarkable Growth: Transformed underperforming accounts into high double-digit growth contributors within 12 months through innovative strategies and market penetration efforts.
- Market Education: Introduced vital infection prevention education initiatives to end-users, expanding market presence and impact.
Client Relationship Manager / B2B Manager
Capita
Preston Brook, Cheshire
2017.09 - 2019.05
- Handled key accounts with Marks and Spencer Corporate Gift, with a net worth of up to £40m.
- Trained peers and management on internal systems and implementation plans.
- Built client relationships by acting as the liaison between the customer service and sales teams.
- Contacted regular and prospective customers to explain product features and solicit orders.
- Negotiated prices, terms of sale and service agreements.
- Handled the highest volume accounts in Marks and Spencer Corporate Gift, with a net worth of up to £40m.
- Consulted with clients after sales and contract signings to resolve problems and provide ongoing support.
- Trained peers and management team on internal system support and implementation plans.
- Nurtured positive customer relationships to increase satisfaction and loyalty.
- Delivered team objectives according to business development strategy.
- These achievements reflect my commitment to driving results, fostering strategic partnerships, and delivering tangible value to the organization. As I continue to pursue excellence in my role, I am eager to leverage my skills and experiences to further elevate my employment company's success.
Education
BA Hons -
University of Northampton
Northampton 2014.01 - 2017.05
Skills
- Data review & Analytics
- Territory Expansion
- Negotiation & Communication
- Commercial aptitude
- Project Management
- Decision Making
- Product and Brand campaigning
- Corporate Strategy
- Client relationship management
- Key Account Management
- New business Development
- Public speaking and presenting
- Field based marketing campaign
Sales & Marketing Key Achievements
- Consistently exceeded ambitious company targets.
- Developed and implemented a comprehensive in-market sales training program, facilitating new market entry and impressive sales growth.
- Successfully negotiated high-value contracts with major clients, resulting in long-term partnerships and substantial revenue growth.
- Represented the company at international events, effectively communicating values and services to key decision-makers and potential customers.
- Spearheaded a field-based marketing campaign, significantly increasing lead generation in key geographic regions.
- Enhanced brand visibility through strategic local events, workshops, and community engagement activities.
- Utilised real-time data analytics to monitor campaign performance and make agile adjustments, maximizing ROI.
- Established strong partnerships with local businesses and influencers, enhancing campaign reach and credibility.
Other Skills & Qualifications
Full & clean Driving License
Timeline
International Key Account Manager Europe
NuVision Biotherapies
2025.04 - Current
Global Business Development Manager and Global Animal Health Manager
Vernacare
2019.05 - 2025.04
Client Relationship Manager / B2B Manager
Capita
2017.09 - 2019.05
BA Hons -
University of Northampton
2014.01 - 2017.05