Summary
Overview
Work history
Education
Skills
Timeline
Generic

Rosa Gaynor

Liverpool

Summary

Dynamic sales leader with expertise in SaaS sales and Salesforce, driving revenue growth through strategic business development and lead generation tactics. Proven track record in pipeline management and performance tracking, leveraging CRM software proficiency to optimise sales processes. Committed to fostering peer mentoring and resilient under pressure, aiming to enhance organisational success through innovative revenue growth strategies.

Overview

2026
2026
years of professional experience
4
4
years of post-secondary education

Work history

Global Head of Sales Development

Evotix
Manchester
07.2024 - Current

Global Head of Sales Development – Built and scaled a high-performing global Sales Development organisation responsible for driving pipeline across inbound and outbound motions. Defined the global SDR and strategy and success metrics, partnering with Sales, Marketing, RevOps to align ICPs, territories, and go-to-market execution. Implemented structured coaching and incentive programmes to increase productivity, retention, and internal progression. Owned global hiring and performance management at scale, while continuously optimising sequences, processes, and tooling to align with evolving EHS market trends and improve pipeline quality.

Head of Sales Development

Evotix
Manchester
04.2022 - 07.2023

Successfully led a high performing sales team generating sales pipelines for both inbound and outbound reps. Implemented a quarterly coaching calendar tailored for each individual of the sales team. Motivated reps by running weekly, monthly and quarterly incentives to motivate, increase productivity and deliver results. 1:1 meetings with reps regarding career growth throughout the business, with nearly 100% success rate in employee retention. Creating and renewing SDR and BDR sequences to align with current trends across EHS and maximise productivity. Recruit, interview and coach SDR, BDR and CDR at scale.

Business Development Representative Team Lead

Evotix
Manchester, Oxfordshire

Successfully led a high performing sales team generating sales pipelines for both inbound and outbound reps. Implemented a quarterly coaching calendar tailored for each individual of the sales team. Motivated reps by running weekly, monthly and quarterly incentives to motivate, increase productivity and deliver results. 1:1 meetings with reps regarding career growth throughout the business, with nearly 100% success rate in employee retention. Creating and renewing SDR and BDR sequences to align with current trends across EHS and maximise productivity. Recruit, interview and coach SDR, BDR and CDR at scale.

Senior Business Development Representative

Evotix
Manchester

I lead by example for my team of BDR’s acting as the main point of contact and overseeing all their work. I work closely with marketing and sales teams to prospect larger size business/enterprise and highly qualify opportunities using a more progressive sales methodology. Work closely Sales Development Manager on the BDR strategy and help to continually improve team processes and performance.

Business Development Representative

Evotix
Manchester

Speaking with medium to large scale businesses to find a solution to their current Health & Safety structure. Speaking to a range of top tier clients every day, in contact with health & safety but often chief executives and company directors daily, offering them an 'off the shelf' configurable health and safety management solution known as Assure. The software is tailored to their business requirements, so I have developed excellent adaptability skills and product knowledge. I have a proven track record hitting monthly and quarterly targets, with consistent success in deals made. My main duties involve turning leads into opportunities by reaching out to interested businesses and helping them gain insight and perspective by promoting our system in several creative ways. I also use range of techniques to contact prospected clients using an organic approach, rather than a typical traditional 'cold call' strategy. Extremely comfortable in meeting and engaging with industry professionals, giving high level demonstrations of Assure and expertly qualifying leads online. I am proficient at creating outstanding rapport & relationships.

Supervisor

Jones Bootmaker
Liverpool

Jones Bootmaker I had more responsibility and authority, which introduced me to new tasks, this involved being given my own set of shop keys to open and close the store, manage the cash in the till by picking up or keeping on top of float throughout the day and if the till goes offline, being able to run the manual system and hand writing receipts. Thus, making me more versatile when running the store. My role as a supervisor was more demanding and new challenge, often managing the store, an element of which was enjoyable. This role made me extremely confident in my own skill set.

Education

Bachelor of Arts - Visual Merchandising and Promotional Design

UCLAN
Liverpool
09.2016 - 06.2019

Bachelor of Arts - Early Childhood Studies

Liverpool Hope University
Liverpool
09.2014 - 06.2016

Skills

  • Resilient under pressure
  • Peer mentoring
  • Business development
  • Pipeline Management
  • Performance tracking
  • CRM Software proficiency
  • Revenue growth strategies
  • Sales Leadership
  • Lead generation tactics
  • Lead generation
  • Salesforce
  • SaaS (Software as a service) Sales

Timeline

Global Head of Sales Development

Evotix
07.2024 - Current

Head of Sales Development

Evotix
04.2022 - 07.2023

Bachelor of Arts - Visual Merchandising and Promotional Design

UCLAN
09.2016 - 06.2019

Bachelor of Arts - Early Childhood Studies

Liverpool Hope University
09.2014 - 06.2016

Business Development Representative Team Lead

Evotix

Senior Business Development Representative

Evotix

Business Development Representative

Evotix

Supervisor

Jones Bootmaker
Rosa Gaynor