Richard Winfield
St Ives,Cornwall
Summary
Accomplished sales professional with extensive expertise in direct sales techniques and a results-driven approach. Proven track record in business growth strategy formulation and leadership competency, advocating product knowledge to enhance sales funnel management. Demonstrates proficiency in budget planning and control, delivering effective sales training, and understanding technical sales. International business exposure complements team leadership skills, driving business development and financial reporting excellence. Skilled in digital marketing, profit and loss understanding, and customer service, with a focus on people development. Aspires to leverage these competencies to achieve strategic career advancement within the industry.
Overview
37
37
years of professional experience
15
15
years of post-secondary education
Work history
Holiday Business Owner
Self Catering Breaks
KZN, South Africa
2007.07 - 2025.10
- Director of Holiday Sales in the Tourism Industry
- Managed a Team to drive Sales
- Day to Day Running of the business
- Established and successfully managed profitable business, demonstrating exceptional entrepreneurial skills and business acumen.
- Established business goals and objectives to provide organisational direction toward growth and prosperity.
- Oversaw budget management to keep to financial targets.
Pub Licensee
Greene King Brewery
Hayes , Middlesex
1995.02 - 2007.06
- Carried out day-to-day duties accurately and efficiently.
- Quickly learned and applied new skills to daily tasks, improving efficiency and productivity.
- Successfully delivered on tasks within tight deadlines.
- Demonstrated respect, friendliness and willingness to help wherever needed.
- Improved efficiency and productivity by acquiring new skills.
- Delivered exceptional customer service by proactively listening to concerns and answering questions.
- Oversaw daily operations to achieve high productivity levels.
- Applied critical thinking to analyse problems, evaluate solutions and select best decisions.
Catering manager
South African Navy
Cape Town
1989.01 - 1995.01
- Handled event logistics from concept to completion, delivering seamless experiences for clients.
- Negotiated contracts with suppliers, securing favourable terms and conditions.
- Collaborated closely with chefs to create innovative menu items, enhancing client satisfaction rates.
- Managed all aspects of kitchen operations, ensuring smooth workflow.
Education
A-Levels - Business Economics & Law
University of Worcester
Worcester 1984.01 - 1998.12
Skills
- Direct sales techniques
- Results-Driven approach
- Business growth strategy formulation
- Leadership competency
- Product knowledge advocacy
- Sales funnel management
- Budget planning and control
- Sales training delivery
- Technical sales understanding
- International business exposure
- Team Leadership
- Business development
- Financial reporting
- Digital marketing
- Profit and loss understanding
- Sales strategies
- People development
- Customer Service
Affiliations
- Playing Golf, Scenic Walks
Timeline
Holiday Business Owner
Self Catering Breaks
2007.07 - 2025.10
Pub Licensee
Greene King Brewery
1995.02 - 2007.06
Catering manager
South African Navy
1989.01 - 1995.01
A-Levels - Business Economics & Law
University of Worcester
1984.01 - 1998.12