Reece Walters

Currently assisting a number of businesses & trades people within the aluminium & glass veranda and sunroom industry across the UK. Providing sales, surveying, marketing and installation support both B2B & B2C. Offering support to resellers throughout the UK as well as networking businesses together.

Key Responsibilities

• Generate and convert inbound leads via digital platforms including Facebook, Instagram, TikTok, and company websites
• Support multiple UK businesses in increasing sales and improving conversion rates. Primarily for AGVerandas & The Veranda Man
• Develop and manage sales pipelines, converting enquiries into revenue generating opportunities
• Advise on pricing, sales strategy, and customer acquisition
• Develop partnerships with resellers to expand market reach
• Assisting with installations on site throughout mainland UK

Supplier of premium outdoor living solutions including composite decking, composite cladding, composite fencing, porcelain paving, glass balustrades, glass and aluminium verandas & garden rooms.

Sales & Business Development Manager responsible for driving UK-wide growth through new business acquisition and expansion of existing trade accounts, including builders merchants, stockists, and landscapers.

Key Responsibilities

• Generated new business by prospecting and securing stockist accounts across the UK
• Built and managed a national B2B pipeline, consistently achieving and exceeding revenue targets
• Drove territory expansion through acquisition of builders merchants, landscapers, and trade partners
• Managed and grew existing accounts, increasing customer lifetime value and repeat business
• Negotiated and closed high-value contracts, including projects exceeding £300K
• Delivered product demonstrations and consultative sales to drive customer engagement and conversion on site, in showrooms and via trade shows
• Utilised Salesforce CRM to manage pipeline, forecasting, and reporting

I was in a Senior Sales Associate position meaning in the absence of the store managers, I was responsible and accountable to lead the team towards success.

Key Responsibilities

• Delivered consistent overachievement against personal and store sales targets
• Led and coached a team of 5 in the absence of store management
• Built strong customer relationships and delivered high levels of customer satisfaction
• Recognised with multiple performance awards including best new starter and top performance metrics