Raphaël Pasquier
London
Summary
Results-driven Prestige Account Manager with 9+ years of commercial experience in premium wines, spirits, and beverage categories across London’s luxury hospitality and on-trade sectors. Proven track record of securing high-value listings with tier-one venues, negotiating flagship brand partnerships, and delivering new product developments (NPD). Skilled in brand positioning, customer relationship management, and commercial strategy execution.
Overview
3
3
Languages
11
11
years of professional experience
Work History
Prestige Account Manager
Showerings
04.2024 - Current
- Drove brand equity and commercial growth for luxury cider brand across London’s top-tier hospitality and national prestige accounts, enhancing brand visibility and market presence.
- Strategic Partnerships: Negotiated an exclusive listing with British Airways to position Showerings as the sole cider brand served in the flagship Concorde Room lounge.
- Luxury Listings: Expanded brand presence by securing listings across iconic venues, including Core by Clare Smyth, The Savoy Hotel, and The Wolseley Hospitality Group.
- National Distribution: Scaled brand footprint nationally by negotiating and executing exclusive listings across all Gaucho locations nationwide.
- New Product Development: Co-led NPD for a bespoke liquid and custom SKU format deployed across ~200 British Airways aircraft.
- Represented brand at high-profile industry events, tastings, and trade exhibitions, fostering key stakeholder relationships and enhancing brand advocacy.
Prestige Account Manager
Louis Latour Agencies
12.2021 - 03.2024
- Maximised account margins by conducting strategic range reviews and upselling premium wine offerings, increasing profitability.
- Acquired key hospitality accounts through strategic networking and consultative selling, enhancing overall client portfolio.
- Managed a portfolio of prestige London accounts, optimising profitability across fine wine and artisanal spirits categories.
Senior Business Development Executive
Amathus Drinks Plc
07.2017 - 12.2021
- Revenue Growth: Grew territory turnover by >20% year-on-year by optimizing account portfolio mix and switching clients to high-margin proprietary brands.
- Onboarded record 30 new on-trade accounts in 12 months, significantly expanding client base and market share.
- Managed commercial relationships with 100+ high-end on-trade clients, driving loyalty and enhancing brand presence in 5-star hotels and Michelin-starred restaurants.
- Designed bespoke wine lists and hosted tastings to elevate customer experience while structuring joint marketing activations with third-party brands to enhance visibility and engagement.
Customer Service Administrator
The Whisky Exchange
08.2015 - 07.2017
- Managed customer order processing and resolved omnichannel inquiries to enhance customer satisfaction.
- Handled high-volume telephone calls to address and resolve customer queries.
- Monitored email to promptly collect and respond to complaints.
- Provided assistance at front counter to address customer inquiries.
- Coordinated deliveries with logistics and verified payments to ensure timely order fulfilment.
Education
Verified Certificate in Technology Entrepreneurship
HarvardX
Online01-2021
WSET Level 3 in Wine and Spirits
Wine and Spirit Education Trust
London, ENG01-2011
Diploma of Higher Education - Diploma in Journalism
Nouvelles School of Journalism
Nice, France01-2006
Skills
- Account management and development
- Strategic negotiation
- Product development
- Business planning
- Retention strategies
- Brand advocacy
- Relationship management
- Networking
- Strong lead development skills
Languages
French
First Language
English
Proficient
C2
Spanish
Beginner
A1
Interests
- Food and Drinks
- Gaming
- Sport
Timeline
Prestige Account Manager
Showerings
04.2024 - Current
Prestige Account Manager
Louis Latour Agencies
12.2021 - 03.2024
Senior Business Development Executive
Amathus Drinks Plc
07.2017 - 12.2021
Customer Service Administrator
The Whisky Exchange
08.2015 - 07.2017
Verified Certificate in Technology Entrepreneurship
HarvardX
WSET Level 3 in Wine and Spirits
Wine and Spirit Education Trust
Diploma of Higher Education - Diploma in Journalism
Nouvelles School of Journalism