Summary
Overview
Work History
Education
Skills
Additional Information
Hobbies and Interests
Timeline
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Pranjal Pratap

Leeds,KEN

Summary

Results-driven marketing and operations professional with a Master's in Marketing and Strategy from Aston Business School and a strong foundation in Electronics and Communications Engineering. Proven success in B2C consultative sales, digital marketing campaigns, and CRM-driven lead management, with a consistent track record of exceeding performance targets. Experienced in team leadership roles at Amazon and Morrisons, with expertise in workforce optimization, inventory systems, and process improvement. Adept at leveraging data analytics, automation tools, and customer behavior insights to drive engagement, operational efficiency, and business growth across diverse sectors.

Overview

4
4
years of professional experience

Work History

Team Leader

Morrisons
01.2025 - Current
  • - Oversaw ambient and chilled food sections; improved availability by 12% via MSOS
  • - Used HHTs to reduce waste by 18% and achieve 96% shelf availability
  • - Reduced rota errors by 30% using Kronos Workforce Management
  • - Ensured 100% till uptime via fast POS (Retalix/NCR) resolution
  • - Executed local campaigns; boosted impulse sales by 8% using sales dashboards
  • - Achieved zero critical audit flags using digital HACCP checklists
  • - Trained and coached 15+ staff, achieving 100% MyLearning compliance

Team Leader

Amazon Fulfillment Centre
07.2024 - 01.2025
  • - Managed shift operations for ~25,000 units/day across pick, pack, and ship lanes
  • - Used RTS, ADAPT, Flex Tools for labor planning; improved labor allocation accuracy by 20%
  • - Supervised 30 associates + 4 Process Guides, achieving 95% training completion on KNET
  • - Boosted UPH by 15%, reduced dock-to-stock variance by 12% using AFE Dashboards & WMS
  • - Applied Lean tools (5 Whys, Pareto) to cut mis-sorts by 18%; OTD increased to 96%
  • - Reduced RIR from 1.8 to 0.6 with strict adherence to Safety Dojos and audits
  • - Improved inventory accuracy to 98% with ICQA audits and cycle counts
  • - Created & updated SOPs for new process paths (e.g., XL/SIOC) within 24h on KNET

Business Development Associate

BYJU'S
07.2021 - 09.2022
  • - Spearheaded targeted marketing campaigns using Excel and Google Analytics, boosting lead generation by 25%
  • - Delivered B2C consultative sales through structured demos, exceeding revenue targets by 30%
  • - Customized presentations using Salesforce insights, increasing demo-to-conversion rates by 20%
  • - Managed pipeline of 150+ leads weekly via LeadSquared, improving closure by 35%
  • - Streamlined lead nurturing using automation tools, increasing efficiency
  • - Collaborated via Microsoft Teams and Slack, boosting post-sale onboarding retention by 15%
  • - Conducted A/B testing on CRM strategies, driving a 10% lift in upsell opportunities
  • - Maintained 90%+ follow-up rate through automated reminders
  • - Shortened sales cycle by 20% using data-backed objection handling and persuasive techniques

Education

MSc - Marketing and Strategy

Aston Business School, Aston University

B.Tech - Electronics and Communications Engineering

Shri Vaishnav Vidhyapeeth Vishwavidyalaya

Skills

  • Retail Systems: MSOS, HHTs, Retalix, NCR, Sales & Waste Dashboards
  • Workforce Tools: Kronos, MyHR, iLearn, MyLearning, MyTime
  • Data & Analytics: Excel, Google Analytics, Salesforce, LeadSquared, AFT, KNET, WMS
  • Collaboration: Microsoft Teams, Slack
  • Process & Safety: Lean/Six Sigma, HACCP, Safety Dojos, Incident Reporting
  • Technical: Sales automation, CRM management, A/B testing, root cause analysis

Additional Information

Languages: English (Fluent), Hindi (Native)

Hobbies and Interests

Hobbies and Interests:, - Badminton, Football, - Exploring New Places, - Cooking

Timeline

Team Leader

Morrisons
01.2025 - Current

Team Leader

Amazon Fulfillment Centre
07.2024 - 01.2025

Business Development Associate

BYJU'S
07.2021 - 09.2022

B.Tech - Electronics and Communications Engineering

Shri Vaishnav Vidhyapeeth Vishwavidyalaya

MSc - Marketing and Strategy

Aston Business School, Aston University
Pranjal Pratap