

I am a dedicated professional in visual merchandising, with over 8 years of experience in creating engaging shopping experiences. I have strong leadership, organisational skills, and a passion for style and branding. I am detail-oriented, adaptable, and consistently focused on achieving commercial objectives
• Implement and develop visual merchandising strategies in both existing and new stores to build a cohesive store image
• Create an engaging shopping experience, highlighting product categories and key focus areas
• Work closely with the Merchandising team on all projects, ensuring all procedures are completed: furniture positioning, adjustment and installation of décor, implementation of store concepts according to store specifics
• Analyse sales reports and monitor the success of VM campaigns
• Oversee store visual identity, including styling mannequins in windows and in-store displays according to concept guidelines
• Create a clear visual theme from window displays into the A-area with wearable buying suggestions
• Launch and execute campaigns and activities on time, in accordance with store standards
Organisational Skills
Strong team leadership abilities
Accuracy and prompt decision-making in both routine and challenging situations
Evaluation and development of the store team’s visual and commercial skills
Organisation and delivery of visual merchandising training for colleagues
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Communication and Interpersonal Skills
Ability to integrate effectively into a team
Clear and constructive communication with colleagues to achieve objectives
Monitoring store performance indicators with the management team and initiating actions to meet targets and budgets
Adapting store planning to operational needs and budget constraints
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Job-Related Skills
Responsible for training and onboarding new employees
Team leader for seasonal store launches