Matthew Smith

• Full control of the business and its day to day activities
• Negotiated with suppliers to reduce costs and secure stable stock levels.
• Managed client relationships to boost retention and maximise revenue.
• Full control of the business and its day to day activities
• Food, ingredient and fresh produce based products
• Development of smoothie/juice products and B2C sales

• Constant grower development to assist in understanding retailer needs.
• Recruited top-performing staff to drive growth.
• Developed and supervised staff by providing orientation, training, support and direction.
• Led team by example to align objectives with overall organisational strategy.
• A fresh produce business to serve retail with niche, value added products alongside the standard core lines in innovative ways.
• 20 Employees, 20m t/o annually, fully profitable till its closure in 2014

• To set up a new company on behalf of a single South African grower of table grape to independently supply its produce directly to the multiple retailers in the UK and Europe
• To establish and manage the full process from source procurement to receipt in UK and distribution to UK/EU retailers
• To ensure a secure platform for the business in the UK to then be taken to the next level

• Largest Top fruit supplier to the retail sector
• To manage various accounts and ensure their smooth running in both profitability for the business and relationships with the customers
• To establish a wholesale business for all Cat 1A and Cat 2 product
• 50+ staff. 50m t/o business
• Profit IT system used throughout

Predominantly based in Spain.

Overseeing packing of all UK destined produce

Grapes, Citrus, Berries, Stone Fruit

Quality Assurance of various fresh, frozen, chilled produce

Fresh produce suppliers audits weekly

Head office monthly meetings