Lilymae McLean

Within my current role at Ted Baker, I undertake many tasks.

The schedule is different day by day.

I shoot model, flats and still life.

I also look into competitor imagery, working with my senior, to develop the way we shoot across the board. I create inDesign documents to keep up to date so my senior and I see what could work or not.

I created a still life guide to help freelancers help keep the imagery on the website consistent.

I also undertake adhoc tasks such as colorama inventory checks, making sure tether cables are in good working condition as well as camera and lighting equipment.

During my time with Tapestry, I mainly worked on the Arcadia account (Dorothy Perkins).

Within this role I;

• Would help develop seasonal lighting
• Worked with the Art Director closely to slowly push boundaries to develop more creative e-commerce imagery
• Assisted with model direction
• As a collective (myself, AD, stylist & HMUA) we would frequently hit the set KPI (60 products per model shoot) and would occasionally exceed this

• During my position as studio assistant, I made sure the creative and accessories teams shoots run as smoothly as possible throughout the day
• I would frequently log products as well as working along side the stylist and prepping each product, ready to shoot
• I regularly placed competitor imagery together and work out how we can improve our e-commerce imagery
• I worked with the creative photographer who will have a mood board and would set up the lighting, backdrop and set design (if required)
• My ever increasing knowledge on photography had allowed me to cover photographers on still life and mannequin numerous times.

• My main responsibilities at the Worx is to make sure the studios are presentable and ready for photographers and videographers, ensure all equipment prebooked is ready in their studio and to assist with anything they require
• This can be from setting up lighting, backgrounds, painting coves and cubes or setting up flats
• However, my responsibilities are not limited to just the above
• If there are any problems with equipment, I have to find a solution.

• I helped assist beauty photographer Jack Eames on two photoshoots during 2015
• I assisted with the set up of both photoshoots including lighting, background and purchasing last minute items
• As well as capturing imagery of the 'behind the scenes'.