Lauren Mcvittie

· Support NHS and private clients through personalised one-to-one consultations, both in person and online, following hair loss due to cancer, alopecia, and medical conditions.

· Assist clients affected by hair loss–related trauma, offering reassurance and professional guidance on the most appropriate options and next steps for their treatment.

· Manage enquiries, bookings, and follow-ups.

· Support clients throughout their entire hair loss journey, from initial consultation through to aftercare and ongoing support.

· Provide detailed wig education and guidance, explaining how different wig types work, how to wear and care for them, and helping clients select the most suitable

· option based on lifestyle, comfort, face shape, and desired look.

· Provide specialist care for human hair wigs, including washing, conditioning, cutting, styling, and ongoing maintenance to ensure longevity and a natural finish

· Carry out cutting, trimming, and alterations where required to ensure wigs fit comfortably, securely, and look natural on each client.

· Educate clients in detail on wig types, cap constructions, human hair vs fibre options, fit, wear, and maintenance.

· Maintain accurate client records

· I also manage and create content on all thecompany's social media platforms, including Instagram, TikTok, Facebook, and YouTube.

· Handle all incoming emails, client enquiries, and phone calls in a professional and efficient manner.

· Film, edit, and produce short-form video content using CapCut, ensuring content aligns with current trends.

· Create and present YouTube videos reviewing new wigs, explaining features and benefits, and driving audience engagement.

· Create engaging content to promote the business, increase audience interaction, and support brand growth.

· Model jewellery for digital and social media content, promoting products across social platforms to increase engagement and brand visibility.

· Work closely with jewellery brands such as Pandora, Swarovski, Hot Diamonds, and other suppliers to organise promotional activity, sales campaigns, and the planning and scheduling of social media content.

· Upload newly released products to the website and visual systems promptly upon launch, ensuring accurate listings and high-quality presentation.

· Manage website and backend housekeeping, including removing discounted stock and maintaining accurate, up-to-date product listings.

· Take and process online orders over the phone, ensuring accuracy, security, and a smooth customer experience.

· Work closely with women experiencing hair loss, creating and customising human hair wigs and toppers to achieve a natural look and restore confidence.

· Designed wigs and toppers tailored to replicate clients' natural hair, enhancing confidence through customized consultations.

· Collaborate with well-known individuals and public figures on projects, content, and brand activity.

· Manage worldwide online orders, create and customise wigs to order, and organise secure packaging and international dispatch.

· Organise and coordinate photoshoots, arranging models to showcase wigs for social media and digital marketing content.

· style wigs and prepare models for photoshoots, working alongside photographers to produce high-quality images for social media and marketing.

· Delivered high-quality cutting, colouring, and styling services to a busy client base of 8–10 clients per day.

· Built strong client relationships through consultation, trust, and consistent service delivery.

· Supported day-to-day salon operations, including reception cover, appointment management, and payment handling.

· Maintained high professional and presentation standards within a fast-paced salon environment.

· Provided advanced hair treatments, cutting, and styling for a luxury and high-profile client base.

· Delivered a premium customer experience aligned with brand standards.

· Assisted with front-of-house responsibilities, including bookings, client enquiries, and sales transactions.

· Completed SVQ Level 3 in Hairdressing while training within one of Scotland's largest stylist academies.

· Assisted senior stylists with treatments, client preparation, and service delivery.

· Supported reception operations, including appointments, client greetings, and maintaining a professional salon environment.