Summary
Overview
Work History
Education
Skills
Timeline
Generic

KARLENE HUTCHINSON

E-Commerce

Summary

Customer-focused jewellery sales and e-commerce professional with experience selling vintage jewellery and managing online retail operations. Skilled in jewellery sourcing, pricing, product styling, product photography, and SEO-optimized listings. Proven customer service and sales performance supported by training in diamond fundamentals, sales negotiation, and B2B development.

Overview

6
6
years of professional experience

Work History

Sales Advisor - E-commerce

Season Cookshop
01.2023 - 12.2024
  • Addressed customer enquiries through digital channels, resolving issues efficiently to improve customer satisfaction.
  • Processed online orders and returns through agreed digital workflows.
  • Enhanced Shopify product descriptions, pricing, and stock levels to ensure accurate and appealing listings.
  • Analysed product performance data to uncover sales and conversion opportunities, informing strategic decisions.
  • Organised product collections to support online merchandising and presentation.

Freelance Jewellery Seller & E-commerce Owner

KayElizaVintage - Etsy
01.2019 - 12.2022
  • Managed end-to-end vintage jewellery e-commerce operations, including sourcing, photography, listings, pricing, SEO and customer service.
  • Used Etsy analytics to optimise listings and search performance and reviewed customer behaviour to refine product selection.
  • Created high-quality jewellery images and detailed product descriptions to improve presentation, visibility and conversion.
  • Managed stock, packaging, dispatch and returns while maintaining a strong customer-service focus.
  • Built a consistent brand identity through jewellery styling, visual storytelling and curated collections.

Education

Alison

Skills

  • Jewellery Sales & Product Knowledge
  • Vintage Jewellery & Diamond Fundamentals
  • Client Service & Consultative Selling
  • E-commerce: Etsy & Shopify
  • Visual Merchandising & Product Styling
  • Product Photography & Storytelling
  • Stock, Pricing & Inventory Management
  • Order Processing & After-sales Service
  • Listing Optimisation & SEO
  • Sales, Negotiation & CRM Systems

Timeline

Sales Advisor - E-commerce

Season Cookshop
01.2023 - 12.2024

Freelance Jewellery Seller & E-commerce Owner

KayElizaVintage - Etsy
01.2019 - 12.2022

Alison
KARLENE HUTCHINSON