John Perry

• Lead on the development & implementation of regional recruitment plans to deliver growth in line with the schools' intake targets.
• Line management responsibility for representatives based in region.
• Possess in depth understanding of intricacies of student recruitment in South East Asia and strategically align recruitment plans with the overarching group strategy.
• Provide high performance management and guidance to maximize the effectiveness of the sales team.
• Frequently visit the region to represent the schools and manage agency and client relationships.

• Spearheaded group sales in the South-East Asia region and responsible for managing the group's representative network to maximize sales and forge new client relationships.
• Opened new markets in the region, enhanced schools' awareness & managed a team of local representatives to drive sales.
• Led on all aspects of the regional sales pipeline, budget management, client service & admissions administration.
• Managed communications with prospective students regarding their study ambitions, entry requirements and enrolment processes.
• Collaborated with marketing colleagues and contributed to social media platform content and hard copy marketing assets.

Local employment undertaken to allow flexibility whilst redeveloping an investment property.

• Ensured that the highest standards of service were delivered to customers throughout their retail experience in an award-winning farm shop & restaurant
• Controlled all in-coming stock ranging from perishable produce, grocery & restaurant supplies.

• A business development role focused on building educational agency networks in Russia, Central Asia and Africa.
• Managed student applications pipeline from initial enquiry to enrolment at group schools.
• Developed and steered an overseas student recruitment plan, representing the group at educational exhibitions and counselled students and families on educational pathways.
• Trained and managed new student recruitment staff in company mission, values and policies.
• Acted as liaison for prospective applicants, educational representatives and external stakeholders.

• Responsible for domestic and international client management, development of new agency partnerships and managing the college's marketing functions.
• Devised and implemented the marketing & admissions plan and oversaw all student enquiries, visits & open days.
• Principal marketing ambassador at UK & international educational exhibitions and conferences and delivered effective sales presentations.
• Management of alumni, and partner familiarisation events to nurture business relations and promote brand awareness.
• Oversaw UKVI compliance and issuance of enrolment & visa documentation.