Graeme Marley
Midhurst,West Sussex
Summary
Senior Business Development Manager with 40 years management experience. Highly motivated with a strong work ethic and a high level of stamina enabling me to strive to be the best in my field.
An effective thinker and doer, offering proven strategic planning, business management and communication skills. Able to work effectively, with the ability to manage and achieve commercial profit. ALMR Operations Manager of the Year 1997. Greene King Pub Partners Business Development Manager of the Year 2016
Overview
41
41
years of professional experience
4
4
years of post-secondary education
Work History
Business Development Manager
Greene King
Bury St Edmunds, Suffolk
02.2012 - Current
- Responsibility of c 45 Public Houses within the Pub Partners Division of Greene King delivering £5 million EBITDA
- Fostering tenant engagement, driving strong relationships and partner loyalty
- Develop strong relationships with internal stake holders. Influencing without authority is a key skill in this role
- Developed a robust Capex Development program delivering organic growth.
- Oversee the recruitment of new operators for my area. Actively using my extensive network to reach out to external stake holders
- Devised comprehensive business plans, enabling sustainable growth.
- Overseeing the live and legal debt
- Drive Own Brewed Volume ( OBV)
- Mentoring new BDM's
- Providing annual leave cover for the Operations Director
Business Development Manager
Enterprise Inns
Solihull, West Midlands
06.2003 - 02.2012
- Responsible for c 60 Public houses in the lease and tenant division covering Hampshire/ Berkshire and parts of West Sussex
- Creating organic growth via the purchase of Freehold opportunities. I purchased the Earl of March, Chichester for £1.2 Million which was the highest amount paid for one site at the time
- Secured new business opportunities by cultivating strong relationships with potential clients.
- Developed strategic partnerships for sustained growth.
- Streamlined processes to improve overall efficiency.
- Identified market trends, resulting in enhanced product offerings.
Business Development Manager
Allied Domecq/ Punch Taverns
Bourne End, Berkshire
02.1998 - 06.2003
- Secured new business opportunities by cultivating strong relationships with potential clients.
- Developed strategic partnerships for sustained growth within the c45 public houses that I was responsible for.
- Streamlined processes to improve overall efficiency.
- Identified market trends, resulting in enhanced product offerings.
- Championed the Capex Development Program for the Southwest Region
- Drove revenue growth with innovative sales strategies.
- Fostered client relationships, leading to increased brand loyalty.
- Devised comprehensive business plans, enabling sustainable growth.
- Conducted market research to identify potential business opportunities.
- Managed key accounts, ensuring high levels of customer satisfaction. For three years I looked after 102 sites which were ran by 27 multiple operators in the Southwest
- Influenced key decision-making and established trust with stakeholders.
-
-
Area Manager
Matthew Brown Brewery
Workington , Cumbria
01.1984 - 02.1988
- Improved team efficiency by implementing new strategies for task delegation.
- Established strong relationships with key stakeholders to enhance business growth.
- Conducted regular performance reviews, leading to increased staff satisfaction.
- Streamlined operations by introducing innovative managerial procedures.
- Created organic growth through a robust capex development program
- Trained members of the team for improved overall productivity.
- Promoted a positive work environment which increased employee retention rate.
- Supervised daily store operations, ensuring optimal customer service delivery.
- Implemented cost-effective measures, resulting in significant savings for the company.
Education
Postgraduate Diploma - Multi- Unit Leadership and Strategy
Birmingham City University
Birmingham 12.2016 - 11.2017
CMgr FCMI - Business Admin
Chartered Management Institute (CMI)
Birmingham 01.2020 - 06.2020
Executive Master of Business Admin - Business Admin
Birmingham City University
Birmingham 01.2020 - 06.2022
Skills
- Financial Governance
- Leading & Developing People
- Embracing Innovation and Change
- Enterprise Risk Management
- Relationship Management with internal and external stake holders
- Business Development - create and manage a robust capex development program
- Time Management
- The ability to negotiate at all levels of the business
- Influencing without authority
- Managing upwards
Accomplishments
- Youngest Business Development Manager (BDM) within Allied Domecq at the age of 23
- 1997 ALMR Business Development Manager of the year
- 2016 Pub Partners Business Development Manager of the year.
- The role of the BDM article published in the BII news magazine April 2024.
Training
- BII Catering Course
- Food Hygiene Bureau: Food Hygiene and Safety
- Negotiation Skills
- Interviewing Techniques
- Group Trainer Skills 2
- Merchandising and Profit Retails Skills
- Advanced Marketing
- Willis Corroon Management Course
- Influencing Skills
- Management to Leadership
- Demographics/ Mosaic Data
- Mentoring / Leadership
- Financial Management / Profit & Loss creation
- Pub Code training annually / refresher
- Social Media & Digital Marketing
- Diversity & Inclusion
Timeline
CMgr FCMI - Business Admin
Chartered Management Institute (CMI)
01.2020 - 06.2020
Executive Master of Business Admin - Business Admin
Birmingham City University
01.2020 - 06.2022
Postgraduate Diploma - Multi- Unit Leadership and Strategy
Birmingham City University
12.2016 - 11.2017
Business Development Manager
Greene King
02.2012 - Current
Business Development Manager
Enterprise Inns
06.2003 - 02.2012
Business Development Manager
Allied Domecq/ Punch Taverns
02.1998 - 06.2003
Area Manager
Matthew Brown Brewery
01.1984 - 02.1988
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