Gina Kim
Kingston Upon Thames,Surrey
Summary
A results-driven marketing professional with a strong background in digital marketing, brand management, and customer engagement. Skilled in creating performance-driven marketing campaigns, analysing consumer behaviour, and optimising brand presence across multiple platforms. Passionate about leveraging strategic marketing techniques to enhance brand awareness and customer loyalty.
Overview
7
7
years of professional experience
11
11
years of post-secondary education
Work history
Digital Marketing Assistant
LinkPrice
Busan, South Korea
10.2023 - 12.2023
- Assist in the planning, executing, and optimising of marketing campaigns across various channels, including but not limited to PPC, display advertising, social media advertising, email marketing, and affiliate marketing.
Retail Supervisor
Optatum
Busan, South Korea
05.2023 - 09.2023
- Accurately describing product features and benefits while ascertaining customers’ needs and wants and ensuring high levels of customer satisfaction.
- Assisted in inventory management, restocking, and visual merchandising to optimize product presentation and availability.
Barista/ Bartender
Riding House Cafe
London, United Kingdom
09.2022 - 04.2023
- Provided excellent customer service by engaging customers; took drink orders, suggested menu items, created new drinks, and offered recommendations based on customers' preferences in a friendly and professional manner.
Barista
Pret
London, United Kingdom
08.2021 - 09.2022
- Accurately produced quality food and beverage while balancing customer interaction and facility management.
Retail Assistant
CJ Olive Young Corporation
Busan, South Korea
12.2016 - 12.2019
- Advised customers on the best product to suit their needs based on expert product knowledge (primarily cosmetic products and daily necessaries), performed upsells based on client's preferences to maximise store revenue.
Education
Master of Science - Marketing & Brand Management
Kingston University
London, United Kingdom 01.2024 - 01.2025
Bachelor of Business Administration - Hotel and Tourism Management
Kyungsung University
Busan, South Korea 03.2015 - 02.2020
Bachelor of Arts - English Language and Literature
Kyungsung University
Busan, South Korea 03.2015 - 02.2020
Skills
- Microsoft PowerPoint, Word, Excel
- Adobe Creative Suite; Photoshop, Illustrator, Indesign
- SEO implementation
- Google analytics proficiency
- Email Marketing
- Content Creation
- Branding guidelines adherence
- Communication and Problem-sloving skills
- Bilingual; Eng/Kor
Languages
English
Fluent
Korean
Native
Timeline
Master of Science - Marketing & Brand Management
Kingston University
01.2024 - 01.2025
Digital Marketing Assistant
LinkPrice
10.2023 - 12.2023
Retail Supervisor
Optatum
05.2023 - 09.2023
Barista/ Bartender
Riding House Cafe
09.2022 - 04.2023
Barista
Pret
08.2021 - 09.2022
Retail Assistant
CJ Olive Young Corporation
12.2016 - 12.2019
Bachelor of Business Administration - Hotel and Tourism Management
Kyungsung University
03.2015 - 02.2020
Bachelor of Arts - English Language and Literature
Kyungsung University
03.2015 - 02.2020
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