Summary
Overview
Work History
Education
Skills
Certification
Custom Section
Timeline
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Gabriela Kapitan

Brentford,Greater London

Summary

Results-driven professional transitioning into digital marketing and social media, leveraging a strong background in client engagement and property marketing. Proven experience in creating effective property listings, coordinating marketing activities, and managing inquiries across various channels. Proficient in CRM platforms and digital tools, with a solid grasp of audience engagement and online marketing strategies. Recognized for exceptional communication skills, attention to detail, and the ability to thrive in fast-paced environments, contributing to digital campaigns and brand visibility. Detail-oriented individual with a foundation in client engagement and marketing strategies. Cultivated strong communication and organisational skills to support diverse teams and projects. Demonstrated adaptability and problem-solving abilities in fast-paced environments, contributing to successful outcomes.

Overview

15
15
years of professional experience
1
1
Certification

Work History

Property Marketing / Tenancy Renewal Coordinator (short term contract)

Quilliam
Brentford
10.2024 - 12.2025
  • Assisted in creating marketing materials and property listings to encourage enquiries and increase occupancy.
  • Supported digital communications and managed CRM data for tenants and applicants to ensure timely responses and accurate tracking of leads.
  • Conducted market analysis and pricing reviews to aid in competitive positioning and revenue enhancement.
  • Completed thorough property inspections before, during and after tenancies.
  • Managed a portfolio of 50+ properties, coordinating maintenance, inspections, and tenant communications for optimal asset performance.
  • Managed rental finances, late payments, expense record-keeping and payment processing.
  • Delivered exceptional customer service to tenants, addressing queries and concerns promptly to ensure tenant retention.

Customer Service Representative

Richmond Housing Partnership
Teddington
11.2022 - 08.2024
  • Handled high volumes of tenant enquiries via phone, email, and CRM platforms to support efficient case resolution.
  • Coordinated property inspections and contractor appointments for necessary repairs and maintenance.
  • Updated CRM records and case documentation to maintain data accuracy and ensure clear communication with tenants.
  • Assisted customers with product-related questions, feedback and complaints.
  • Managed inbound customer service calls, efficiently resolving queries and complaints to uphold satisfaction levels.
  • Maximised customer satisfaction by resolving service issues promptly.

Property Licensing Executive

Foxtons
Chiswick Head Office
01.2017 - 12.2019
  • Assisted in processing HMO licensing applications and renewals across various London boroughs.
  • Collaborated with landlords to support compliance with local regulations and documentation needs.
  • Addressed licensing concerns effectively, ensuring properties adhered to legal standards and timelines.
  • Organised and maintained precise records and documentation throughout licensing processes.
  • Kept organisation in compliance with regulations and internal requirements.
  • Monitored operations to keep processes aligned with targets and matching forecasts.
  • Delivered high level of service to customers in effort to build upon future relationships.

Marketing Executive (Temporary Contract)

Winkworth
Kennington
02.2016 - 12.2016
  • Coordinated digital property listings across major online platforms including Rightmove and Zoopla to ensure engaging and visible listings.
  • Assisted in creating marketing copy for property descriptions supporting lead generation and customer engagement.
  • Updated website and social media platforms to promote property listings and maintain brand presence.
  • Handled buyer and tenant enquiries, qualifying leads and coordinating property viewings.
  • Collaborated with head of marketing and lettings to support improvement of marketing workflows and campaign coordination.
  • Identified, developed and evaluated marketing strategies based on knowledge of company objectives and market trends.
  • Prepared detailed marketing forecasts on daily, weekly and quarterly basis.
  • Analysed current strategies for strengths and weaknesses and adjusted approaches to maintain sales trajectory.
  • Optimised sales methods to best acquire, develop and retain customers.

Events Supervisor

Lord's Cricket Ground
St John's Wood
02.2011 - 12.2015
  • Assisted in planning and delivering corporate and private events within a globally recognised venue.
  • Supported management and training of a team of 15 staff to enhance customer experiences.
  • Coordinated with vendors, catering teams, and internal departments to facilitate smooth event execution.
  • Oversaw event budgets and financial performance to ensure adherence to cost control measures.
  • Cultivated relationships with corporate clients to provide tailored event experiences and encourage repeat business.
  • Coordinated decorations and accessories for parties, weddings and media events.
  • Maintained close communication with clients and sought solutions for problems, achieving event goals and mitigating service issues.
  • Analysed post-event feedback, identifying areas for improvement, to elevate future event quality and satisfaction.
  • Marketed conferences and events strategically to maximise attendance.
  • Trained and supported cross-functional teams in event setup, coordination and marketing, boosting productivity and maintaining quality of service.

Events and Marketing Coordinator

Crowne Plaza
02.2011 - 12.2015
  • Coordinated logistics for various events including corporate seminars, gala dinners, and weddings for groups of 10 to over 400 attendees.
  • Supported execution of marketing campaigns across social media, email, and print to enhance room occupancy and event space bookings, aiding in meeting revenue targets.
  • Ensured all promotional materials and onsite signage reflected Crowne Plaza’s brand identity and premium standards.
  • Assisted in negotiating contracts with external suppliers while collaborating with internal catering, AV, and front-of-house teams to achieve quality guest experiences.
  • Reviewed campaign metrics and client feedback to adjust marketing strategies, improving lead generation and fostering repeat corporate business.
  • Developed and implemented comprehensive marketing strategies to increase brand awareness and market share.
  • Managed social media platforms, enhancing online presence and engaging with a diverse customer base.
  • Participated in brainstorming sessions, contributing creative ideas that shaped innovative marketing strategies.
  • Collaborated with sales teams to align marketing efforts with sales objectives, resulting in improved sales figures.
  • Created fresh, engaging and compelling copy for marketing and promotions.
  • Managed escalated client enquiries with exceptional professionalism and enthusiasm to maintain trust and reliability.
  • Identified user behaviour trends, advising and developing strategies to improve digital marketing activities.

Education

BSc (Hons) - Business Management & Travel and Tourism

Greenwich School of Management
London
01-2015

National Diploma - Travel and Tourism

West Thames College
London
01-2012

Skills

  • Digital marketing strategies
  • Online listings management
  • Content creation and copywriting
  • Social media management
  • CRM platforms and systems
  • Data management and analysis
  • Customer engagement and support
  • Lead management techniques
  • Marketing coordination and campaign support
  • Market research methodologies
  • Stakeholder and client communication
  • Microsoft Office proficiency
  • Real estate platforms (Rightmove, Zoopla)
  • Design tools (Canva)
  • Google Analytics expertise
  • Property inspections

Certification

  • Health & Safety in Housing (CPD Certified)
  • Legal Aspects of Property Practice - AYABS Law Training
  • Anti-Money Laundering Certification - Propertymark

Custom Section

  • CRM Systems
  • Microsoft Office
  • Rightmove & Zoopla
  • Social Media Platforms
  • Canva (basic)
  • Google Analytics (basic)

Timeline

Property Marketing / Tenancy Renewal Coordinator (short term contract)

Quilliam
10.2024 - 12.2025

Customer Service Representative

Richmond Housing Partnership
11.2022 - 08.2024

Property Licensing Executive

Foxtons
01.2017 - 12.2019

Marketing Executive (Temporary Contract)

Winkworth
02.2016 - 12.2016

Events Supervisor

Lord's Cricket Ground
02.2011 - 12.2015

Events and Marketing Coordinator

Crowne Plaza
02.2011 - 12.2015

BSc (Hons) - Business Management & Travel and Tourism

Greenwich School of Management

National Diploma - Travel and Tourism

West Thames College
Gabriela Kapitan