Proven and proactive third sector leader with extensive, diverse experience of fundraising and driving strategic growth; developing people and processes, campaigns and content for services that empower marginalised communities and drive social change.
Overview
21
21
years of professional experience
Work history
Head of Fundraising
Ty Hafan Children's Hospice
Sully, Vale of Glamorgan
2024.03 - Current
Strategic responsibility and operational oversight of diverse portfolio of income generation departments. Senior budget holder and accountability for successfully meeting annual targets of £4m+ and associated KPIs across Grants, Individual Giving, Regular Giving and Legacies.
Development and implementation of insight driven fundraising strategies, new products and bespoke projects to maximise income opportunities and improve supporter experiences. This includes personal oversight of an impact and evidence framework, significant expansion of cold donor acquisition programmes, and optimisation of systems, processes and data analysis across philanthropic giving.
Stakeholder engagement lead and line management of multidisciplinary team in a hybrid working environment, ensuring successful delivery, quality and innovation across multiple campaigns, channels, asks and applications to support a wide range of services across Wales.
Head of Bids and Tenders
Llamau
Cardiff
2022.04 - 2024.03
Establishment of new senior role with strategic responsibility and direction of income generation for youth homelessness, employability and domestic abuse/gender specific services from grants and contracts.
Development and management lead for bids, tenders and related budgets across £20m annual worth of varied regional/national services; redeveloping organisational income audit and financial procedures to reduce viability risks and improve fundraising ROI.
Line management of new team of Bid Writers, successfully increasing grant/contract income capacity and developing suites of due diligence processes to improve stewardship, stakeholder relationship management and reporting mechanisms.
Research, creation and collation of copy, data analysis and project plans to effectively evidence diverse and complex need, impact and service delivery models.
Bid Writer
Llamau
Cardiff
2016.03 - 2022.04
Development and submission of statutory bids, tenders and trust/foundation grant applications; contributing to income growth of 60% over 6 years of tenure and service contract expansions.
Responsibility for relevant grant and contract income stewardship, stakeholder management, retention and progress/financial reporting, identifying process gaps and streamlining fundraising systems.
Identification and planned approach of new income opportunities for wide and diverse range of projects/services within set financial targets, including innovative/specialist service developments and improved data analysis, collation and presentation.
Funding and Finance Officer
Your Voice Advocacy / Swansea People First
Swansea
2005.05 - 2016.03
Administrative, fundraising and finance lead for local professional, peer and self-advocacy organisations supporting adults with learning disabilities.
Development of statutory bids and trust/foundation grant applications, significantly improving financial sustainability, capacity and reach; including a transformational £250,000 multi-year grant.
Preparation and oversight of accounts, service reports and income stewardship requirements, successfully retaining statutory service level agreements.
Design and development of promotional and accessible communication materials/tools, resources and media, alongside support for operational team to deliver sessions, groups and activities
Education
Higher National Diploma - Popular Music
Neath Port Talbot College
Neath
2006-07
Bachelor of Science - Mathematics
University of Wales
Swansea
2003-07
Skills
Strategic Leadership & Decision Making
Strategy & Business Case Development
Relationship Building & Stakeholder Engagement
Partnership and Project Working
Contract Management
Team Management, Support and Mentoring
Recruitment, Objective Setting and PDRs
Performance Management, KPI Analysis and Reporting
Presentation and Communication Skills
Compassionate Leadership and Continuous Learning
Copywriting, Storytelling and Cases for Support
Integrated Multi-Channel Campaign Management
Direct Marketing
Legacy Marketing and Administration
Cold Acquisition & Regular Donor Recruitment
Stewardship Journeys, Experiences & Retention
Bid/Tender Writing & Management
Statutory Funding Mechanisms
Trust & Foundation Stewardship
Impact Monitoring & Evaluation
Collaboration with Corporate, Community, Events & Major Donor programmes
High Value, Complex & Capital Donations/Grants
Budget Development, Management & Forecasting
CRM/Database Management
Fundraising Compliance & Data Protection
Risk Management
Research & Data Analysis
Office 365 including Teams, Excel, Copilot & AI Prompting
Volunteering
Trustee and Director at Swansea Community Farm. https://www.swanseacommunityfarm.org.uk/