CHLOE HAND
Telford,Shropshire
Summary
High-performing commercial leader with 5+ years' experience driving revenue growth, vendor partnerships and operational excellence across European marketplaces. Proven ability to lead high-impact teams, deliver strategic transformation and consistently exceed financial targets in complex, fast-paced environments.
Overview
7
7
years of professional experience
10
10
years of post-secondary education
Work history
EU AVS BISS Team Lead
Amazon
Manchester, Greater Manchester
11.2023 - 01.2026
- Directed an 8-person Brand Specialist team, shaping commercial strategy across four European marketplaces.
- Achieved €316.9M PCOGS in 2025, accelerating growth from 4.5% in Q1 to 18.4% in Q3.
- Executed selection expansion strategy, generating +€3.5M CtC YoY.
- Facilitated senior-level Quarterly Business Reviews, influencing leadership on growth strategies and performance improvements.
- Elevated team Job Satisfaction from 25% to 60% through effective coaching and engagement initiatives despite 50% turnover.
- Secured high-impact vendor acquisitions, driving 39.7% growth in 2025.
- Re-engineered category promotion approval framework, resulting in five promotions delivered in 2025 and seven scheduled for 2026.
Pan-EU Brand Specialist
Amazon
Manchester, Greater Manchester
09.2020 - 11.2023
- Owned end-to-end commercial strategy for major Pan-EU vendors, managing £42.9M in revenue.
- Led Brita's Pan-EU account while developing four Brand Specialists to enhance team performance.
- Built customer insight initiative across 14 categories, generating over 100 insights for OP1 planning.
- Created Customer Review Analysis training, minimising analysis time through NOP automation.
- Served as Hardlines Global Store subject matter expert, collaborating on vendor deep-dive initiatives.
Marketing & PR Intern
Chroma Stationery
Bristol, Bristol
10.2018 - 04.2019
- Led comprehensive website redesign, incorporating personalization preview tool to enhance conversion by 8.2%.
- Established influencer partnerships to bolster brand visibility and engagement.
Education
BSc (Hons) - Psychology
University of Bath
Bath, Bath and North East Somerset 09.2015 - 06.2019
A-Levels -
Shrewsbury Sixth Form College
Shrewsbury, Shropshire 09.2013 - 06.2015
GCSEs -
Oldbury Wells School
Bridgnorth, Shropshire 09.2008 - 06.2013
Skills
- Commercial strategy and revenue growth
- Team leadership and stakeholder management
- Pan-EU operations and vendor negotiation
- Business transformation and data-driven decision making
- Customer experience and process optimisation
- Talent development
Affiliations
- Ironman Triathlon
- Hiking
- Reading (Psychology)
- International Travel
Timeline
EU AVS BISS Team Lead
Amazon
11.2023 - 01.2026
Pan-EU Brand Specialist
Amazon
09.2020 - 11.2023
Marketing & PR Intern
Chroma Stationery
10.2018 - 04.2019
BSc (Hons) - Psychology
University of Bath
09.2015 - 06.2019
A-Levels -
Shrewsbury Sixth Form College
09.2013 - 06.2015
GCSEs -
Oldbury Wells School
09.2008 - 06.2013