Charlie Hadfield
Blackpool
Summary
Creative professional with keen eye for visual aesthetics and knack for transforming spaces to attract customers. Demonstrates strong interpersonal skills, effective communication, and collaborative approach. Background in customer service and sales provides solid foundation for understanding consumer needs and driving engagement through appealing displays. Capable of working independently or as part of team to deliver impactful visual merchandising solutions.
Overview
8
8
years of professional experience
Work history
Visual merchandiser
Primark
Blackpool
2025.10 - Current
- Developed seasonal themes for merchandise displays, refreshing the look of the store and keeping interest high.
- Managed inventory levels on the shop floor, restocking items and organising back stock for easy access.
- Collaborated with sales teams to understand product features and highlight them through creative visual merchandising.
- Developed stunning and captivating shop windows, increasing footfall rate.
- Prepared detailed visual merchandising reports, including photographs and performance metrics, for review by senior management.
- Liaised with store managers to plan and execute store revamps and reorganisation projects.
Sale Advisor 2020/2023, Supervisor 2023/2025
New Look
Blackpool
2020.09 - 2025.10
- Handled customer complaints with professionalism, resolving issues promptly to maintain high levels of customer trust and loyalty.
- Acted as a key holder, responsible for opening and closing the store, ensuring security protocols are followed.
- Managed team of sales assistants, delegating tasks and setting daily sales targets to drive store performance. Supported the team to reach KPIs - hitting weekly digital receipt %, receiving feedback from customers, and conducting orders in store.
- Mentored newly hired staff in upselling techniques, customer service and product expertise.
- Oversaw visual merchandising, ensuring displays were attractive and in line with brand standards. Developed seasonal themes for merchandise displays, refreshing the look of the store and keeping interest high.
- Role of 'NewLooker' for the North West territory – control over the social media for the surrounding stores. Involves showing the latest products, outfits, and styling. Worked alongside New Look to showcase upcoming collections and the visual merchandising in-store.
- Conducted end-of-day cashing up, ensuring accuracy in financial transactions.
- Participated in company-wide online meetings discussing current affairs in the company.
- Was the store representative for staff mental health, and well-being. Participated in calls with other stores to share ideas onwards.
Waitress assistant
Mitchells & Butlers
Blackpool
2018.01 - 2020.09
- Optimised customer experience, serving each guest with sincere, positive and enthusiastic attitude.
- Maintained safe hygiene and food handling standards for full compliance.
- Handled customer complaints with empathy, offering solutions to resolve issues and maintain positive dining experiences.
Education
GCSEs - English Language - 6. English Literature - 5 .Maths - 4. Geography -4. Art - 6. Biology - 4. Physics
Aspire Academy
BlackpoolA-Levels - BTEC Level 3 Diploma Health and Social Care - Distinction* Distinction*, Sociology D
Sixth Form College
Coaching Counselling and Psychological Interventions - Merit Diploma
University of Central Lancashire
Skills
- Customer relationship management
- Visual merchandising
- Team building
- Conflict resolution
- Brand representation
Timeline
Visual merchandiser
Primark
2025.10 - Current
Sale Advisor 2020/2023, Supervisor 2023/2025
New Look
2020.09 - 2025.10
Waitress assistant
Mitchells & Butlers
2018.01 - 2020.09
GCSEs - English Language - 6. English Literature - 5 .Maths - 4. Geography -4. Art - 6. Biology - 4. Physics
Aspire Academy
A-Levels - BTEC Level 3 Diploma Health and Social Care - Distinction* Distinction*, Sociology D
Sixth Form College
Coaching Counselling and Psychological Interventions - Merit Diploma
University of Central Lancashire