Charles Hay
Kilwinning,,Scotland
Summary
Final-year BA (Hons) International Marketing student with experience in customer engagement, creative content production, and multi‑channel communication. Strong foundation in market analysis, consumer behaviour, and digital content creation built through both academic study and practical, customer‑focused roles.
Skilled in developing written and visual content, supporting brand messaging, and using consumer insight to inform communication strategies. Demonstrate professionalism, accuracy, and strong problem‑solving abilities in fast‑paced working environments.
Seeking entry‑level opportunities in marketing, digital content, brand management, or consumer insight, where I can contribute thoughtful analysis, creative ideas, and a customer‑centric approach to brand development.
Overview
4
4
years of professional experience
Work history
Customer Consultant
Virgin Money
Paisley, Renfrewshire
2023.02 - 2026.01
- Provide high-quality support across cash and digital banking channels, ensuring positive and seamless customer experiences.
- Assist customers with day-to-day banking queries, troubleshooting digital services, and guiding them through online and mobile banking functionalities.
- Maintain high levels of accuracy when processing transactions, demonstrating strong attention to detail and product knowledge.
- Developed valuable communication, consumer understanding, and problem-solving skills within a fast-paced retail environment.
Creative Production Assistant (Work Placement)
Virgin Money
Glasgow, Glasgow City
2025.06 - 2025.08
- Collaborated with designers and content specialists to develop customer-facing digital and written communication materials.
- Assisted in shaping content for internal and external audiences, ensuring clarity, brand tone consistency, and customer-centric messaging.
- Conducted research to support campaign planning and product updates, contributing to insight-led creative decisions.
- Enhanced skills in creative production, marketing communication, and stakeholder collaboration.
Crew Member
Burger King
Irvine, North Ayrshire
2022.02 - 2022.08
- Delivered efficient front-of-house service, ensuring a positive customer experience in a fast-paced environment.
- Developed transferable skills in customer communication, teamwork, time management, and pressure handling.
- Collaborated with team members to maintain a friendly work environment promoting productivity.
Education
BA (Hons) - International Marketing
Glasgow Caledonian University
2022.09 - 07/2026
[LB170] Communication Skills for Business & Management
The Open University
2021.09 - 04/2022
Kilwinning Academy
2016.01 - 1 2022
Skills
- Brand Management & Storytelling
- Competitive Analysis
- Campaign Planning & Coordination
- Critical Thinking
- Customer Experience & Understanding
- Data Interpretation & Reporting
- Digital Content Creation & Copywriting
- Market Research & Insight Development
- Marketing Strategy
- Microsoft Office Proficiency (Word, Excel, Access)
- Online Content Creation
- Social Media Marketing
- Team Collaboration
- Trend Analysis & Interpretation
Timeline
Creative Production Assistant (Work Placement)
Virgin Money
2025.06 - 2025.08
Customer Consultant
Virgin Money
2023.02 - 2026.01
BA (Hons) - International Marketing
Glasgow Caledonian University
2022.09 - 07/2026
Crew Member
Burger King
2022.02 - 2022.08
[LB170] Communication Skills for Business & Management
The Open University
2021.09 - 04/2022
Kilwinning Academy
2016.01 - 1 2022