Summary
Overview
Work history
Education
Skills
Affiliations
Custom
Timeline
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Bea Pentland

London

Summary

Results-driven senior sales advertising executive with a strong track record in revenue growth. Thrives in a fast paced environment. Skilled in client care and cross-functional collaboration. Delivered significant sales growth at Tatler magazine and experienced in overseeing the entirety of advertising campaigns. Confident communicator with a can-do attitude, eager to contribute my skillset to exceptional business growth and hit the ground running.

Overview

8
8
years of professional experience

Work history

SENIOR SALES EXECUTIVE

CONDÉ NAST
08.2024 - 05.2025
  • Managed transition of 'Tatler's Jewellery Edit' campaign to editorial 'lookbook' style, increasing average campaign cost by 59%
  • Fostered healthy relationships with existing clients, leading to long-term contracts.
  • Achieved new business development by identifying and securing high-value clients.
  • Maximized revenue generation by implementing innovative sales strategies.
  • Trained junior executives on advanced selling techniques, enhancing their skill set.
  • Crafted creative and compelling campaigns decks to attract prospective clients effectively.
  • Virtual and face to face meetings with potential clients
  • Liaised with Conde Nast Commercial Creative in completion of larger display booking into 'Tatler's Address Book'

SALES EXECUTIVE

CONDÉ NAST
10.2022 - 08.2024
  • Projects included selling advertising space on British Vogue, Tatler and Condé Nast Traveller magazines.
  • Assumed permanent position on Tatler magazine, looking after the art and interiors, beauty and education advertorial campaigns
  • Writing copy to strict ASA guidelines
  • Nurturing relationships with longstanding private school clients to retain repeat business
  • Overseeing the entirety of an advertorial campaign, from booking to artwork production to post-campaign client care

VARIOUS CUSTOMER SERVICE ROLES

ARGOS, WATERMELON RESEARCH, NEXT
Ashford, Kent
11.2017 - 01.2020

Education

Bachelor of Arts - History

University of Durham
Durham
10/2019 - 06/2022

Secondary Education -

Highworth Grammar School For Girls
Ashford
09/2012 - 06/2019

Skills

  • Excellent presentation skills
  • Team-player
  • Highly Organised
  • Trained copywriter
  • Proficient in Microsoft Office/Google Docs
  • B2B sales mastery
  • Target achievement
  • Lead generation expertise
  • Email campaigns
  • Up-selling techniques

Affiliations

  • Volunteering
  • Fitness
  • Foodie

Custom

References available upon request.

Timeline

SENIOR SALES EXECUTIVE

CONDÉ NAST
08.2024 - 05.2025

SALES EXECUTIVE

CONDÉ NAST
10.2022 - 08.2024

VARIOUS CUSTOMER SERVICE ROLES

ARGOS, WATERMELON RESEARCH, NEXT
11.2017 - 01.2020

Bachelor of Arts - History

University of Durham
10/2019 - 06/2022

Secondary Education -

Highworth Grammar School For Girls
09/2012 - 06/2019

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Bea Pentland