Asma Ali
N19
Summary
Detail-oriented professional with expertise in data monitoring, regulatory compliance (HFEA, GDPR, CMA), and workflow coordination. Skilled in effective communication, stakeholder engagement, and identifying solutions under pressure. Proficient in Excel, Word, SAP, Ebase, and Ideas, with experience in training and induction as a Super User. Demonstrates adaptability and a rapid ability to acquire new skills while maintaining high standards of accuracy and efficiency.
Overview
6
6
years of professional experience
1
1
Certification
Work history
Fertility Care Coordinator
Centre for Reproductive and Genetic Health (CRGH)
2024.11 - 2026.02
- Primary point of contact for patients throughout their treatment, ensuring that communication remains explicit and professional.
- Provide guidance on treatment options and methods of payment that comply with CMA regulations.
- Manage priorities effectively to meet deadlines while coordinating complex scheduling and clinical workflows.
- Consistently convert around 50 patients per week into treatment by generating contracts and scheduling nurse consultations to move patients smoothly to the next stage of their pathway.
- Handling treatment contract sign-offs and completing all HFEA consent documentation and maintain patient records in accordance with GDPR regulations.
- Utilise Excel and patient management systems to monitor milestones, data and supporting operational reporting.
- Collaborate with clinical, laboratory, and administrative teams to ensure efficient and seamless flow of patients.
- As a Super User during a major system upgrade, conducting workflow testing, identified issues, training colleagues, and assisted with transition, demonstrating adaptability and technical proficiency.
Administrator
Centre for Reproductive and Genetic Health (CRGH)
2023.07 - 2024.11
- In a fast-paced clinical environment, I managed patient scheduling, addressed enquiries, and performed administrative duties.
- Managed over 60 customer calls per day, converting enquiries into new patients and contributing to team target of 70 new bookings per week.
- Ensuring accuracy and compliance of all documentation in accordance with regulations established by the HFEA and GDPR.
- Providing comprehensive guidance at the outset of the patient journey and assisting with a breakdown of surgical procedures.
- Professionalism and meticulous attention to detail contributed to maintaining exemplary standards of patient care.
Sales Associate
Harrods in Knightsbridge
2022.06 - 2023.06
- Delivered personalised customer service to an exclusive, high-end clientele from across the globe.
- Established strong client relationships through personalised service and comprehensive product knowledge.
- Consistently achieved and surpassed sales objectives, earning recognition as the top sales specialist within the department.
- Utilised SAP to monitor sales and analyse sales trends.
- Clearly articulated product information conveyed both in writing and verbally, such as through trade reports.
LCW Call Handler
NHS 111
2019.10 - 2022.06
- Utilised NHS Pathways to assess symptoms and provide evidence-based outcomes.
- Utilised analytical judgement to identify hazards and respond appropriately to emergencies.
- Maintained precise, real-time records of communications in accordance with strict clinical and data regulations.
- Communicated with distressed or vulnerable individuals in clear and composed manner.
- Collaborated with medical professionals and emergency services to ensure seamless operations.
- Managed challenging calls with professionalism, maintaining composure and demonstrating understanding.
- Demonstrated reliability and teamwork by working flexible hours across various schedules.
Education
Bachelor of Arts - International Business
Middlesex University
London 09/2021 - 06/2024
Certificate of Higher Education - Business
City And Islington College
London 09/2019 - 08/2020
High School Diploma - Secondary School
Quintin Kynaston
London 09/2011 - 07/2016
Skills
- Proficient reading and writing abilities
- Accurately monitoring and recording data
- Adhering to regulations of (HFEA, GDPR, CMA)
- Coordinating and establishing priorities for workflows
- Effective communication and stakeholder engagement
- Identifying solutions amidst tension
- Capable of adapting and acquiring new skills rapidly
- Proficient in Excel, Word, SAP, Ebase, and Ideas
- Experience in training and induction (Super User role)
Certification
- University of Illinois: Fundamental Principles of Bookkeeping
- Introduction to Financial Accounting at the Wharton School
- Microsoft Excel Skills for Business (Professional Certificate) offered by Macquarie University
- Courses enhanced my financial literacy, improved my mathematical skills, strengthened my ability to interpret business documents, and increased my proficiency in Excel.
Additional Details
- Highly adaptable and eager to acquire new knowledge
- Seeking to obtain additional tax or accounting qualifications
- Capacity to collaborate effectively with others and independently
Timeline
Fertility Care Coordinator
Centre for Reproductive and Genetic Health (CRGH)
2024.11 - 2026.02
Administrator
Centre for Reproductive and Genetic Health (CRGH)
2023.07 - 2024.11
Sales Associate
Harrods in Knightsbridge
2022.06 - 2023.06
LCW Call Handler
NHS 111
2019.10 - 2022.06
Bachelor of Arts - International Business
Middlesex University
09/2021 - 06/2024
Certificate of Higher Education - Business
City And Islington College
09/2019 - 08/2020
High School Diploma - Secondary School
Quintin Kynaston
09/2011 - 07/2016