Apoorva Waman
Leeds,West Yorkshire
Summary
Results-driven UX designer and researcher with a strong foundation in Human-Computer Interaction and a proven track record of leading user-centered design initiatives in academic, industry, and volunteer settings. Skilled in conducting qualitative and quantitative research, wireframing, prototyping, and usability testing to deliver accessible, inclusive, and innovative digital experiences. Adept at cross-functional collaboration and applying design thinking principles to solve complex problems.
Overview
4
4
years of professional experience
Work History
Customer Team Member
Co-op Food
Burley-in-Wharfedale, West Yorkshire
08.2025 - Current
- Deliver customer service in a fast-paced retail environment, identifying recurring friction points in self-checkout and POS workflows and escalating usability observations to store management.
- Support an average of 150+ daily customer interactions, developing behavioural insight into decision-making, accessibility barriers, and service recovery patterns.
- Assist customers with self-checkout systems, observing common breakdown points in interface clarity and task flows.
- Collaborate within a cross-functional team to maintain operational consistency and clear communication under time-sensitive conditions.
Masters Campus Based Team Internship
University of Birmingham & Severn Trent Water
Birmingham, West Midlands
02.2025 - 04.2025
- Conducted structured market and competitor research analysing 5+ operational models to identify sustainable and cost-efficient improvement opportunities.
- Synthesised research findings into actionable strategic recommendations presented to academic and industry stakeholders.
- Facilitated collaborative problem-solving sessions to align diverse viewpoints and prioritise viable implementation pathways.
- Contributed to the development of data-informed decision frameworks supporting process optimisation initiatives.
UX Design Lead
Google Developer Groups on Campus VIT Chennai
Chennai, Tamil Nadu
07.2022 - 08.2023
- Led user research initiatives across 8+ student-led digital projects, conducting interviews and usability evaluations to identify key experience gaps.
- Synthesised qualitative findings into structured insights, influencing iterative design improvements adopted by project teams.
- Facilitated multiple UX workshops on user-centred design, interaction design, and prototyping tools, improving foundational UX literacy within a 50+ member community.
- Delivered design concepts and interactive prototypes to faculty stakeholders, clearly articulating user value and implementation feasibility.
- Co-led organisation of a campus-wide hackathon (350+ participants), defining UX evaluation criteria and shaping problem statements in collaboration with sponsors.
Learner Experience Feedback Team Volunteer
Oppia
Remote
02.2023 - 04.2023
- Reviewed and synthesised structured user feedback from 100+ global learner submissions to identify recurring usability and learning-flow friction points.
- Contributed user insight documentation to cross-functional contributors, advocating for accessible and inclusive interaction improvements.
- Highlighted navigation inefficiencies and comprehension barriers, influencing learner journey enhancements.
Education
Master of Science - Human Computer Interaction
University of Birmingham
Birmingham01-2025
Bachelor of Technology - Computer Science and Engineering with specialization in Artificial Intelligence & Machine Learning
Vellore Institute of Technology
Chennai01-2024
Skills
- User Research (Qualitative & Quantitative)
- Usability Testing & Moderation
- Heuristic Evaluation
- Information Architecture
- User Journey Mapping
- Affinity Mapping & Insight Synthesis
- Interaction Design
- Wireframing & Prototyping
- Accessibility Awareness (WCAG Principles)
- Design Systems & Component Thinking
- Behavioural Analysis
- Mixed-Methods Research
- Stakeholder Communication
- Figma (Advanced Prototyping & Auto Layout)
- Framer
- Adobe XD
- Adobe Illustrator
- HTML / CSS
- Python (Data Analysis Fundamentals)
- R / RStudio
Portfolio
Portfolio - https://apoorvawaman.framer.website/
LinkedIn - www.linkedin.com/in/apoorva-waman
Timeline
Customer Team Member
Co-op Food
08.2025 - Current
Masters Campus Based Team Internship
University of Birmingham & Severn Trent Water
02.2025 - 04.2025
Learner Experience Feedback Team Volunteer
Oppia
02.2023 - 04.2023
UX Design Lead
Google Developer Groups on Campus VIT Chennai
07.2022 - 08.2023
Master of Science - Human Computer Interaction
University of Birmingham
Bachelor of Technology - Computer Science and Engineering with specialization in Artificial Intelligence & Machine Learning
Vellore Institute of Technology