Summary
Overview
Work history
Education
Skills
Interests
Languages
Timeline
Generic

Zhu Yan

London

Summary

PERSONAL STATEMENT A recent graduate in Public Relations, with over 2 years experience working in Social Media and Digital Marketing. I am a dedicated team player with a strong aptitude for problem-solving, consistently contributing to collaborative success in various professional settings. With a keen eye for design, a knack for creativity, and a proven track record of great planning, I bring a unique and organised approach to every project, ensuring innovative and visually captivating outcomes.

Overview

7
7
years of professional experience

Work history

Bilingual Journalist & Translator intern

China International Alcoholic Drinks Expo&China International Business Daily Guiyang, Guangzhou Penk Pulv Technolog Co.Ltd
Guangzhou
09.2019
  • Interviewed in English and wrote news stories in English and Chinese Translated Chinese news to English
  • Managed the first draft cast roster ensuring the correct information is provided to other departments
  • Maintained the numerous databases
  • Fashion content (Redbook) & social media intern

Social media and marketing assistant

Troubadour Theatre Ltd
London
11.2022 - 08.2023
  • Researched and planed campaigns and marketing strategies to further advance the awareness of the theatre, the filming studios and the private hire venue in the surrounding region
  • Participated in the collaboration with clients like Manchester City club, Quintain living
  • Managed the social media accounts and created visual content to engage with the locals, business partners and fans.

Social media coordinator

UENJOY LTD
Tianjin
10.2020 - 02.2021
  • Social media: Maintained relationship with customers via social platform, solved problems and built up trust with customers
  • Created content on social media and Website to increase conversion in the US and European markets
  • In charge of influencer marketing and launched successful campaigns with influencers that achieved exceptional ROI
  • Digital Marketing: Managed the Google ads and email marketing
  • Ensured all campaigns are tested and scheduled on time; Defined the best marketing approach through A/B testing and learning, whilst striving to grow our triggered campaigns
  • Worked in marketing team to create innovative ideas to create new products and deliver engaging content
  • Collaborated with the customer service department dealing with complaints and any feedback.

Course interpreter, administer

China Aid Beijing
Shanghai
10.2019 - 11.2019
  • Interpreted the relic preservation courses and arranged the schedule for 40 experts from different countries
  • Man- aged the problems during their stay
  • Worked closely with current team of script editors and producer to ensure day-to-day continuity in editorial is- sues
  • Provided cover and assistance for script editors when required
  • This will include holiday cover, story tracks, emergency amendments and proof reading etc.

Media Campaign Manager

07.2019 - 08.2019
  • Fashion and beauty trend research and edited the content in-house influencers -Social, Created and developed content planning briefs and documents, determining stories and content forms required across serialisation, ad hoc and campaign activations
  • Worked with Content, Brand, Social, Trade, CRM, Digital Operations, SEO teams to capture product, trade and trend requirements in monthly content plans
  • Worked closely with fashion and product to develop on-the-pulse messages that establishes fashion authority, encouraging the customer to shop
  • Extra Curriculum Activities

Communication coordinator and core member

Youze Education
Tianjin
05.2018 - 07.2019
  • Worked in the core management team, in charge of designing and developing to courses to fulfil the market's needs
  • Maintained the relationships with clients and arranged events in order to build strong relationships with customers and reach more potential ones
  • Supported digital activities including administrative support in budget execution monitoring
  • Reported on the implementation and activation of marketing plans and activities
  • Tracked and analysed marketing performance

President

Public Speaking and Debate
Tianjin
01.2017 - 01.2019
  • In charge of arranging training members, planning and holding events and competition, recruiting members and trainers.

Education

MA - Public Relations

University of Westminster London

BA - undefined

Tianjin University of Science and Technology Tianjin

Skills

  • Technical Skill:
  • Microsoft Office, film editing, Canvas & Photoshop
  • Social analytics and reporting
  • Google Ads
  • Online community management
  • Crisis communications management
  • Digital marketing
  • Visual design strategy

Interests

Awards 3rd Place in Nation wide BP debate in North area. Hobbies: , Painting, swimming, badminton & singing

Languages

English
Fluent
German
Elementary
Chinese (Mandarin)
Native

Timeline

Social media and marketing assistant

Troubadour Theatre Ltd
11.2022 - 08.2023

Social media coordinator

UENJOY LTD
10.2020 - 02.2021

Course interpreter, administer

China Aid Beijing
10.2019 - 11.2019

Bilingual Journalist & Translator intern

China International Alcoholic Drinks Expo&China International Business Daily Guiyang, Guangzhou Penk Pulv Technolog Co.Ltd
09.2019

Media Campaign Manager

07.2019 - 08.2019

Communication coordinator and core member

Youze Education
05.2018 - 07.2019

President

Public Speaking and Debate
01.2017 - 01.2019

MA - Public Relations

University of Westminster London

BA - undefined

Tianjin University of Science and Technology Tianjin

Similar Profiles

Create profile
Zhu Yan