Client-focused professional with strengths in bespoke travel planning, menswear merchandising and relationship building. Coordinates complex bookings, commercial priorities and visual presentation with accuracy. Brings organisation, adaptability and strong customer care to every assignment.
Work history
Private Travel Agent
3 Years 9 Months
Friends Travel UK LTD | London, United Kingdom | 2022.12 - Current
Designed and arranged bespoke holidays and luxury travel experiences, coordinating flights, accommodation, transfers, activities and personalised itineraries around individual client requirements.
Coordinated end-to-end travel booking process, managing reservations, deadlines, documentation and payments to ensure seamless, stress-free client experiences.
Built and maintained strong client relationships, delivering highly personalised service and developing repeat business through reliability, attention to detail and destination expertise.
Researched and negotiated with airlines, hotels, tour operators and travel suppliers to secure competitive rates and tailored travel solutions that met client preferences.
Demonstrated exceptional organisation, time management and multitasking skills, efficiently managing multiple clients, complex itineraries and changing travel requirements simultaneously.
Oversaw commercial and operational activities of agency, including sales, customer service, supplier relationships and bookings, emphasising accuracy and client satisfaction.
Commercial / Visual Merchandisng Manager Menswear
5 Years 10 Months
ITX UK LTD / ZARA | London, United Kingdom | 2017.01 - 2022.11
Led the visual merchandising strategy for Menswear, aligning seasonal presentations, product launches and customer journeys with commercial objectives to maximise sales and profitability.
Developed and executed seasonal visual merchandising plans, translating commercial targets, product priorities and brand direction into compelling in-store presentations.
Trained and developed visual merchandisers, establishing clear standards to empower teams in delivering consistent and commercially effective VM across stores.
Analysed sales performance, product trends and commercial insights to identify opportunities and optimise visual merchandising strategies, enhancing conversion and sell-through.
Partnered closely with Buying, Merchandising, Retail and Marketing teams to ensure product, promotional and seasonal strategies were effectively brought to life in-store.
Led delivery of commercial VM initiatives and seasonal campaigns, ensuring execution aligned with brand standards and addressed local customer and trading needs.
Commercial / Visual Merchandiser Menswear
1 Year 11 Months
ITX UK LTD / ZARA | London, United Kingdom | 2015.02 - 2017.01
Executed Menswear visual merchandising guidelines and seasonal launches, maximising customer engagement and sales through strategic product presentation.
Ensured consistent Menswear brand standards and visual excellence across stores, combining creativity with a strong commercial and customer-focused approach.
Translated commercial and product priorities into effective in-store merchandising, adapting layouts and product placement to respond to trading performance and customer needs.
Monitored sales performance and stock trends, identifying merchandising opportunities and implementing changes to enhance product visibility and sell-through.
Worked closely with store teams, Buying and Merchandising to support key product launches, promotional activity and seasonal trading initiatives.
Conducted store visits and VM reviews, delivering actionable feedback to elevate visual standards and product presentation across stores.
Skills
Bespoke travel planning
Travel Experience Design
Client management
Sales strategy
Sales Analysis
Strategic organisation
Team leadership
Education
Certificate of Higher Education - Menagment in hotels
Prof. Dr. Asen Zlatarov | Burgas, Bulgaria | 2003.09 - 2008.09
Languages
Bulgarian
Native
English
Fluent
Timeline
Private Travel Agent
Friends Travel UK LTD
2022.12 - Current
Commercial / Visual Merchandisng Manager Menswear
ITX UK LTD / ZARA
2017.01 - 2022.11
Commercial / Visual Merchandiser Menswear
ITX UK LTD / ZARA
2015.02 - 2017.01
Prof. Dr. Asen Zlatarov
Certificate of Higher Education from Menagment in hotels