Data Analysis: Organise weekly sales data report and preliminary analysis, identifying 3 critical anomaly trends. Led team adjustments to procurement strategies, optimized inventory structure, and prevented potential losses.
Supply Chain and Process Optimization: Check invoices and purchase orders from over 20 suppliers to ensure 100% payment accuracy. Streamlined settlement cycles by 15% through standardized reconciliation processes, enhancing supply chain collaboration and ensuring stable sales delivery.
Marketing Intern
Bilibili Inc
Shanghai
05.2024 - 08.2024
Marketing campaign: Supported the execution of official announcements and key in-game events, coordinating content releases across platforms, and ensuring accurate audience targeting, achieving 90% on-time delivery for campaign milestones.
Player Community Maintenance: Managed daily operations of player communities (Discord/Reddit), maintaining a healthy ecosystem through high-quality engagement and core community moderation, handling 200+ user interactions per week, and improving average response time by 30%.
Marketing intern
Wal-Mart Stores
Shanghai
02.2023 - 06.2023
Social Media Advertising: Supported execution of social media campaigns under different marketing programs, monitoring content performance and contributing to a 15–20% uplift in local engagement metrics.
Data Analysis: Provided data analysis support for multiple marketing initiatives by tracking campaign performance metrics (reach, engagement, conversion), complete weekly reports, and supporting decision-making for 5+ current campaigns.
Marketing Assistant
Crownbio Science Industry
London
10.2022 - 12.2022
Sales and Relationshop Maintaince: Assist in managing the company's social media accounts, regularly publish content and interact with fans (accumulated in LinkedIn published more than 50 articles)
Administration and Cooperation: Assisted in building an overseas business system that covers sales, procurement, production,logistics, settlement, promoting the implementation of 2 projects in the US and Canada, establishing relationships with 5+ long-term partners, and increasing business operation efficiency by 30%.
Education
Msc - Management
University of Manchester
Manchester
09.2026
Bsc - Consumer behaviour and marketing
University of Reading
Reading
06.2025
Skills
Language :English( IELTS 7), Chinese (Native), Japanese (Basic)
Skill: Data Analysis, R Language, JASP,SPSS, Accouting, Consumer Psychology, Business strategy, Microsoft Office (Word, Excel, PowerPoint)
Plan and execute Student Union promotional activities, including but not limited to online and offline activities., manage and direct the communications team to ensure that the creative and quality of communications materials meet standards.,
Work with other departments to coordinate advocacy resources and increase campaign coverage and impact., Responsible for the operation of the student union's official social media account and publishing a total of 10 posts on Chinese Social Media