Zeynep Defne Cokluk
London
Summary
Psychology BSc undergraduate with expertise in consumer behaviour and cognitive psychology. Proficient in research design and data analysis using RStudio and Excel, translating findings into actionable marketing strategies. Strong understanding of audience behaviour and decision-making processes to enhance targeted marketing efforts. Knowledgeable in organisational, behavioural and social cognitive psychology, focusing on applying psychological principles to branding and customer engagement for growth and loyalty.
Overview
2
2
years of professional experience
Work History
Treasurer & Marketing Coordinator
RHUL TEDx Society
London
09.2025 - 04.2026
- Assisted in tracking society’s budget, managing income and expenses for financial planning.
- Contributed to marketing strategies for events, increasing visibility and attendance.
- Created visual content using Canva and composed copy for social media platforms.
- Supported management of digital presence, ensuring consistent branding and engagement.
- Helped analyse event performance and audience feedback to improve marketing strategies.
- Collaborated with team members to coordinate events and enhance promotional efforts.
- Aided in building partnerships and sponsorship outreach to secure funding opportunities.
- Maintained records and handled communications for daily operations.
Clinical Research and Marketing Intern
Balıklı Greek Hospital
Istanbul
08.2025 - 10.2025
- Supported team meetings in developing patient engagement and outreach strategies.
- Designed informative and engaging materials using Canva for health communication initiatives.
- Created written content for digital platforms that improved patient awareness and visibility of services.
- Managed and organised patient-related data and research using Microsoft Office tools.
- Conducted research activities, including surveys, to gather insights on patient experiences and needs.
- Analysed patient feedback to facilitate improvements in service delivery and communication strategies.
- Assisted in initiatives to enhance patient satisfaction, engagement, and trust in healthcare services.
HR and Marketing Intern
HEETSOFT INFORMATION TECHNOLOGY
Istanbul
06.2024 - 08.2024
- Assisted in team meetings to support planning and execution of marketing strategies.
- Created visually engaging promotional materials using Canva for digital platforms.
- Produced written content for social media to enhance audience engagement and brand visibility.
- Organised and maintained data efficiently with Microsoft Office tools.
- Conducted market research, including surveys, to gather insights on customer behaviour.
- Analysed customer feedback to inform improvements in marketing approaches.
- Supported initiatives aimed at increasing customer retention and company loyalty.
- Developed structured documentation and reporting skills in a technology-driven environment.
Education
Bachelor of Science - Psychology
Royal Holloway University of London
London, ENG04-2026
High school Diploma with Honours -
Istek Foundation High School
Istanbul01-2023
High School - Exchange Program
Northview High School
United States/ Ohio01-2022
Skills
- Digital marketing expertise
- Creative writing proficiency
- Sales strategies
- Social media management
- Critical thinking
- Canva design skills
- Microsoft Office suite
- Proactive mindset
- Consumer psychology
Languages
Turkish
First Language
English
Proficient
C2
Timeline
Treasurer & Marketing Coordinator
RHUL TEDx Society
09.2025 - 04.2026
Clinical Research and Marketing Intern
Balıklı Greek Hospital
08.2025 - 10.2025
HR and Marketing Intern
HEETSOFT INFORMATION TECHNOLOGY
06.2024 - 08.2024
Bachelor of Science - Psychology
Royal Holloway University of London
High school Diploma with Honours -
Istek Foundation High School
High School - Exchange Program
Northview High School