Zeynep Tunc

Documented key achievements to highlight performance and contributions.

• Managed and supported the team through clear direction, constructive feedback, coaching, onboarding, and ongoing training to ensure high levels of performance and service excellence.
• Supported the development of client relationships by maintaining accurate client information, assisting with CRM initiatives, following up on duplicates, and contributing to the delivery of a consistent and personalised customer experience.
• Oversaw in-store buying for all departments, travelling to Paris 3-4 times a year.
• Encouraged and guided the team in achieving sales objectives, strengthening client loyalty, and delivering service that inspires repeat business.
• Believing Communication is Key and consistently following up with the team and boosting their morale as a manager at all times.
• Understanding my Team strengths and weaknesses and working closely to support their developments.
• Developed and promoted four team members, enhancing overall team capability and succession planning.
• Created action plans and incentives to drive sales in underperforming departments, contributing to overall store revenue.
• Builds effective team engaging, retaining and constantly evaluates and develops people
• Promotes effective coaching activities to their direct reports.
• Connect with Peers creating an effective and collaborative network.
• Is a Role Model, inspiring and motivating the staff.
• Monitoring and sharing feedbacks with HR function in terms of % of people turnover; internal promotion/mobility and Talent Mapping keeping in consideration Personnel Cost.
• Develops a Client Centric Culture aimed to maximising the existing customers and enlarging the client book.

Outlined key responsibilities to support store operations and team performance.

• Worked in close partnership with the Store Manager to ensure the efficient and seamless operation of the front-of-house, consistently upholding Hermès standards, company policies, and luxury service expectations.
• Assumed full responsibility for the store in the absence of the Store Manager, maintaining continuity across daily operations, team coordination, client service, and commercial priorities.
• Monitored new starters and temporary staff, providing structured induction and ongoing support to ensure integration and performance.
• Ensured the team was thoroughly trained in in-store procedures, product knowledge, product handling, presentation techniques, and all key operational standards.
• Worked closely with the Store Manager and Administration Manager to maintain appropriate floor coverage at all times, including during holiday periods and peak trading hours.
• Provided support on sales tools and store systems, including reservations, customer orders, pre-selling, Click in Store, and My Folio, acting as a knowledgeable reference for their effective use.
• Managed merchandise flow to the shop floor in close collaboration with the stock team, ensuring stock was properly stored, handled, and made available in line with business needs.
• Maintained a strong understanding of store stock levels, identified and escalated stock issues when necessary, and used reporting tools to help develop action plans that improved store performance.
• Produced, checked, and published store reports in line with scheduled requirements, using business data to support operational decision-making and performance improvement.
• Undertook responsibilities and special projects delegated by the Store Manager, demonstrating flexibility, sound judgment, and a proactive approach to business needs.
• Ensured that all Hermès standards were respected across the store, including visual merchandising guidelines, operational procedures, and brand presentation.
• Carried out keyholding responsibilities, including opening and closing the store when required, as well as banking, cash handling, daily cashing up, and till reconciliation in line with financial compliance procedures.
• MMonitors Store Visits Results, Mystery Shopping Results and Internal/External audits results.

Achieved and exceeded monthly store target every month within T2 and T5.

• Increased Conversion from 5% to 9%.
• Successfully increased ATV to £750
• Increased UPT to 1.50 through targeted coaching and on-the-floor feedback.
• Achieved cross-selling rates of 16%, peaking at 20% in May 2022, by implementing strategic sales initiatives.
• Consistently achieved Ambassador status on Mystery Shop, the highest score possible.
• Transformed an unhappy, demotivated team into a high-performing unit that consistently met all targets.
• Achieved excellent stock loss results with only one item missing due to being mis-sold.
• Successfully launched omni-channel into the store enabling the team to sell across the entire Gucci product range..
• Developed a CA into a Senior role
• Builds effective team engaging, retaining and constantly evaluating and developing people.
• Promotes effective coaching activities to their direct reports.
• Ensures the development of motivation, sense of belonging and business involvement.
• Develops a Client Centric Culture aimed at maximising the existing customers and enlarging the client book
• Ensured the implementation of CRM initiatives to develop a clientele network for the store
• Establishes and implements Action Plans in order to develop sales for each product category and client segment.
• Ensures achievement of business goals and strategic projects, keeping in constant connection with corporate functions
• Establishes and implements Action Plans in order to develop sales for each product category and client segment

Outlined key responsibilities to ensure clarity in team roles.

• Constantly updates PMP Results • Ensures the economical and operationally effectively management of the store, in compliance with internal policies and procedures.
• Connect with Peers creating an effective and collaborative network.
• Constantly updates PMP results. • Ensures the economical and operationally effective management of the store, in compliance with internal policies and procedures
• Responsibilities
• Establishes and implements Action Plans in order to develop sales for each product category and client segment.
• Articulates Vision with Strategy & Implementation establishing priorities.
• Monitors P&L Cost and Retail KPIs in order to maximize the Store turnover.
• Ensures achievement of business goals and strategic projects, keeping in constant connection with corporate functions.
• Ensured the implementation of CRM initiatives to develop a clientele network for the store
• Connect with Peers creating an effective and collaborative network.
• Constantly updates PMP results. • Ensures the economical and operationally effective management of the store, in compliance with internal policies and procedures

Responsibilities

• Responsible for managing store team members and multi-site operations
• Creating a positive working environment and enhancing performance optimisation
• Supervision of staff, succession planning, coaching and crisis management
• Profitability improvement, best practices & benchmarking. Building strong relationships with clients
• Working closely with the store manager to improve sales performance of the retail account
• Ensuring the team achieves sales targets and maintains merchandising standards. Recruitment, payroll tasks, return-to-work interviews and development reviews
• Analysing market trends in order to implement new strategies within the store. Directing the sales team to achieve KPIs
• Delivering high-standard diamond and jewellery training to staff
• Motivating Team members with High Value Sales ( over £300K)

Responsibilities

• Provides customer service of the highest standard according to company guidelines; to help build customer loyalty among clients who are frequent fliers
• Organisation of the shop floor and stockroom according to company guidelines • Processing of deliveries and transfers
• Training and development of staff members
• Extensive knowledge of all products - collections, availability, materials, manufacturing treatments/processes and care suggestions for customers
• Responsible for the visual guidelines of the store.