Zana Zee Keough
Summary
Results-driven Sales & Business Development professional with a proven track record of exceeding targets, achieving 118% KPI attainment and 167% ACV closed. A bubbly, outgoing communicator who excels at building strong client relationships, leading teams, and collaborating across departments. Experienced in management, CRM systems, prospecting, consultative selling, and multi-channel outreach. Combining a legal research background with commercial expertise, bringing a proactive, team-focused approach to generating pipeline, closing opportunities, and delivering exceptional results.
Overview
5
5
years of professional experience
Work history
Sales development representative
Salesforce
Dublin
2026.01 - Current
- Executed high-volume outbound and inbound prospecting campaigns (60+ calls/day), qualifying B2B leads and booking high-converting pipeline for Account Executives.
- Consistently overachieved sales metrics, attaining 118% monthly KPI target and generating an average of €370k in monthly pipeline.
- Closed Q2 at 167% over ACV target, maintaining an average deal size of €27k
- Served as Culture Captain, planning team engagement initiatives and fundraising €2,000+ for Breast Cancer Ireland.
Business Development & Investor Relations Manager
BeAPP
Dubai/ Marbella
2025.06 - 2025.12
- Led investor pitch presentations to prospective high-net-worth investors across the UAE, driving strategic engagement and supporting fundraising initiatives for a high-growth tech startup.
- Developed and executed organic social media and growth strategies, increasing engagement by 300% and securing high-profile brand partnerships, including SHEIN.
- Built relationships with investors, partners, and key stakeholders while representing the business at meetings and networking opportunities to support commercial growth.
Regional Sales Manager
AMP
Dublin/ Marbella
2024.09 - 2025.08
- Managed Irish and Spanish sales operations across four high-end venues.
- Led a team of 8–14 sales reps, overseeing training, scheduling,
recruitment, and performance coaching, delivering weekly sales training and coaching sessions that improved close rates by 15%. - Developed and implemented data-driven sales strategies, using KPI reporting and performance analysis to generate over €3,000 in additional weekly revenue.
- Fostered a collaborative, high-performance team culture by mentoring staff and motivating the team to consistently exceed sales targets.
Corporate Sales & Account Manager
Brilliant Events
Dublin
2021.11 - 2025.05
- Developed and closed bespoke corporate event contracts worth up to €50,000 with global clients, including Google, Meta, and Dell.
- Coordinated cross-functional teams of 20+ staff to
ensure successful event execution - Served as the primary on-site client liaison, building strong relationships, resolving issues in real time, and ensuring successful event delivery that encouraged repeat business
Education
Bachelor of Arts - Law & Media
Dublin City University
Dublin /2021 - /2025
Skills
- Outbound prospecting and consultative selling
- AI prompt engineering
- CRM proficiency (Salesforce and HubSpot)
- Team collaboration
- Presentation skills
- Interpersonal communication
- Pipeline Management
Accomplishments
EU PEACE DELEGATE NOV 2024
Chosen to represent Ireland for the 35th Anniversary of the Berlin Wall. Met with the Mayor, MEPs and
Virgin Media - CONTENT CREATOR OF THE YEAR 2023
Nominated at a national college level for creativity and execution in engaging storytelling and content
Timeline
Sales development representative
Salesforce
2026.01 - Current
Business Development & Investor Relations Manager
BeAPP
2025.06 - 2025.12
Regional Sales Manager
AMP
2024.09 - 2025.08
Corporate Sales & Account Manager
Brilliant Events
2021.11 - 2025.05
Bachelor of Arts - Law & Media
Dublin City University
/2021 - /2025