Summary
Overview
Work History
Education
Skills
Certification
Interests
Additional Information
Languages
Timeline
Hi, I’m

Zak Ali

Slough,Berkshire
Zak Ali

Summary

Versatile and ambitious multi-talented marketing professional with background in developing digital marketing strategies and completing market research. Creative, friendly and communicative team player. Proven success in crafting SEO-optimized written content that improves online rankings.

Overview

8
years of professional experience
24
years of post-secondary education
1
Certification

Work History

PerfectPays LTD
London

Marketing Director
07.2023 - Current

Job overview

  • Orchestrated collaborative ventures with national TV and radio networks, devising compelling advertising campaigns and strategic initiatives for a groundbreaking product
  • Pioneered a comprehensive worldwide marketing initiative within the dynamic payments industry
  • Developed and deepened professional relationships with vendors, negotiated contracts and monitored performance.
  • Collaborated closely with sales and marketing teams to optimize efficiency and seize opportunities in the evolving marketplace.
  • Maximized branding exposure, customer traffic and sales by developing and executing effective marketing programs.
  • Analyzed sales reports to identify trends and update strategies.
  • Put together leading-edge digital marketing, social media and SEO strategies.
  • Fostered enduring partnerships with affiliated firms through sustained and effective communication

Perfect Payments LTD
London

Head of Corporate Strategy / Marketing Content Writer
01.2023 - 07.2023

Job overview

  • Collaborated with national TV and radio networks to develop advertising campaigns and devise effective strategies for promoting groundbreaking products.
  • Leading an international marketing campaign that leverages inventive copywriting and advanced advertising techniques.
  • Crafted custom-tailored content and expertly composed copy for various professional correspondences, websites, and email communications
  • Maintaining relationships with partner companies via consistent communication
  • Developed key word and SEO guidelines to boost web traffic.
  • Interpreted brand guidelines to create copy to exact briefs.
  • Wrote marketing articles to promote product and services.
  • Working closely with sales and marketing to reach deadlines efficiently and capture the current market.

UK Parking and Design Group
Hounslow

Security Control Room CCTV Manager
01.2022 - 12.2022

Job overview

  • Employing cutting-edge camera equipment and surveillance facilities to conduct routine digital patrolsof important and high-value structures and locations
  • Responding to a volatile work environment, dealing with customer queries whilst maintainingunwavering professionalism
  • Taking on the role of an educator, training new team members on security protocols and both physicaland digital procedures to enhance operational efficiency and safety on site
  • Overseeing the controlled entry and exit of vehicles at diverse parking facilities, ranging from hotelsand office complexes to airport parking sites.

The Best Connection Employment Group
Egham

Site Manager
11.2021 - 01.2022

Job overview

  • Directed a workforce of 15-30 warehouse personnel in the collection, careful packaging, and safetransportation of delicate products, while conducting regular quality assessments
  • Facilitated the onboarding of fresh recruits, imparting knowledge on the use of electronic handhelddevices and helping them assimilate into the facility's operations and their specific roles within thewarehouse
  • Responsible for motivating workers to meet productivity goals as well as their deadlines in a timelymanner.

Supreme Guarding services
Heathrow

Security Team Leader
06.2021 - 10.2021

Job overview

  • Dealt with phone communications, skillfully managed guest luggage, and addressed the expectations of our esteemed guests, ensuring their satisfaction throughout their stay.
  • Supervised and orchestrated a team, streamlining the orderly departure of guests following their 11-day quarantine period during the height of the Covid-19 pandemic.
  • Personally spearheaded customer care and inquiries, adeptly handling both telephone conversations and in-person interactions, consistently upholding the professional image of my employer.
  • Assumed the critical role of verifying guests' COVID-19 test results and facilitating their smooth departure from the premises, upholding the safety and security standards of the organization.
  • Established effective access control systems, logging staff and visitor movement for accurate site records.

Air Courier International
Slough

Clerical Officer
06.2015 - 07.2015

Job overview

  • Oversaw the logistical coordination of critical product shipments and valuable cargo, encompassing both imports and exports
  • Assumed the role of diligent investigator, scrutinizing the contents of incoming packages to ensure compliance and security
  • Utilized advanced data entry software to accurately record quantitative details of items, meticulously tracking their arrivals and departures at the facility
  • Personally handled the delicate and high-value merchandise, employing manual techniques to ensure their safe and secure transportation.
  • Distributed reports and correspondence to enhance internal communications.
  • Leveraged proficiency in Microsoft Office Suite applications to manage diverse clerical tasks.

Education

Queen Mary University
London

Bachelor's from English Literature and Creative Writing
09.2018 - 06.2021

University Overview

  • Member of Football, Muay Thai and Competitive Gaming Society(s).

Slough and Eton Business and Enterprise College
Slough

A-Levels from English Literature
09.2016 - 07.2018

University Overview

  • English Literature A*-C
  • Went on to study this further at University

Slough and Eton, Business and Enterprise College
Slough

A-Levels from Sociology
09.2016 - 07.2018

University Overview

  • Sociology A*-C

Slough and Eton Business and Enterprise College
Slough

A-Levels from Philosophy, Ethics and Religion
09.2016 - 07.2018

University Overview

  • Philosophy, Ethics and Religion A*-C

Slough and Eton Business and Enterprise College
Slough

GCSEs from Additional Science
09.2014 - 06.2016

University Overview

  • Additional Science A*-C

Slough and Eton Business and Enterprise College
Slough

GCSEs from English Literature
09.2014 - 06.2016

University Overview

  • English Literature A*-C

Slough and Eton Business and Enterprise College
Slough

GCSEs from English Language
09.2014 - 06.2016

University Overview

  • English Language A*-C

Slough and Eton, Business and Enterprise College
Slough

GCSEs from Science
09.2014 - 06.2016

University Overview

  • Science A*-C

Slough and Eton, Business and Enterprise College
Slough

GCSEs from Maths
09.2014 - 06.2016

University Overview

  • Maths A*-C

Slough and Eton, Business and Enterprise College
Slough

GCSEs from Graphic Design
09.2014 - 06.2016

University Overview

  • Graphic Design A*-C

Slough and Eton, Business and Enterprise College
Slough

GCSEs from Business Studies
09.2014 - 06.2016

University Overview

  • Business Studies A*-C

Slough and Eton, Business and Enterprise College
Slough

GCSEs from History
09.2014 - 06.2016

University Overview

  • History A*-C

Slough and Eton, Business and Enterprise College
Slough

GCSEs from Religious Studies
09.2014 - 06.2016

University Overview

  • Religious Studies A*-C

Skills

  • Campaign planning
  • Project oversight
  • Market research
  • Strategic marketing
  • Social media engagement
  • Creative and innovative
  • Relationship building
  • Natural leader
  • Strong time management
  • Exceptional copywriter
  • Social media expert
  • Product marketing specialist
  • Policy development
  • Workflow planning
  • Creative writing
  • Microsoft Word
  • Customer Service
  • Organizational Skills
  • Typing
  • Excel
  • Word (10 years)
  • Microsoft Excel
  • Management (3 years)
  • Technical Writing
  • Content Development
  • Recruiting and hiring
  • Daily operations

Certification

  • Tutoring my younger sibling/cousins
  • Creative writing (8 years)
  • Technical Writing (8 years)
  • Mentoring (5 years)
  • Media Management
  • Website Writing (3 years)
  • B2B marketing
  • Marketing
  • Email marketing
  • Content creation
  • Microsoft Excel
  • Social media marketing
  • Marketing, Advertising & Public Relations (3 years)
  • Certifications and Licenses
  • Emergency First Aid at Work June 2021 to Present - Trained in First Aid.

Interests

Outside of work, my interests include

  • Weightlifting
  • Boxing
  • Martial arts
  • Chess
  • Football

I am known for my spirited, direct approach and a strong willingness to go the extra mile whenever I can, particularly in high-pressure scenarios. Choose to bring me on board, and you won't regret it.

Additional Information

  • Willing to relocate: Anywhere

Languages

English
Native
Punjabi
Upper intermediate
Urdu
Upper intermediate

Timeline

Marketing Director

PerfectPays LTD
07.2023 - Current

Head of Corporate Strategy / Marketing Content Writer

Perfect Payments LTD
01.2023 - 07.2023

Security Control Room CCTV Manager

UK Parking and Design Group
01.2022 - 12.2022

Site Manager

The Best Connection Employment Group
11.2021 - 01.2022

Security Team Leader

Supreme Guarding services
06.2021 - 10.2021

Queen Mary University

Bachelor's from English Literature and Creative Writing
09.2018 - 06.2021

Slough and Eton Business and Enterprise College

A-Levels from English Literature
09.2016 - 07.2018

Slough and Eton, Business and Enterprise College

A-Levels from Sociology
09.2016 - 07.2018

Slough and Eton Business and Enterprise College

A-Levels from Philosophy, Ethics and Religion
09.2016 - 07.2018

Clerical Officer

Air Courier International
06.2015 - 07.2015

Slough and Eton Business and Enterprise College

GCSEs from Additional Science
09.2014 - 06.2016

Slough and Eton Business and Enterprise College

GCSEs from English Literature
09.2014 - 06.2016

Slough and Eton Business and Enterprise College

GCSEs from English Language
09.2014 - 06.2016

Slough and Eton, Business and Enterprise College

GCSEs from Science
09.2014 - 06.2016

Slough and Eton, Business and Enterprise College

GCSEs from Maths
09.2014 - 06.2016

Slough and Eton, Business and Enterprise College

GCSEs from Graphic Design
09.2014 - 06.2016

Slough and Eton, Business and Enterprise College

GCSEs from Business Studies
09.2014 - 06.2016

Slough and Eton, Business and Enterprise College

GCSEs from History
09.2014 - 06.2016

Slough and Eton, Business and Enterprise College

GCSEs from Religious Studies
09.2014 - 06.2016
Zak Ali