Zahra Mirza

Company Overview: Providing tech-enabled solutions to the Public sector services - e.g. Healthcare

• Developed communication strategy for a major digital system implementation, affecting 10,000 employees
• Developed and executed change management initiatives, working with cross-functional teams to ensure smooth rollout
• Managed enterprise-level account, providing tailored communication solutions and achieving a 95% satisfaction rate post-implementation
• Monitored and measured the effectiveness of communication strategies (reach, impressions, open rate, dwell time) ensuring continuous improvement
• Increased customer adoption rate by deploying effective engagement strategies, including training sessions and workshops

Company Overview: Luxury cars, combining high-performance engineering with prioritising customer satisfaction and lifestyle

• Managed end-to-end sales process generating £33million in revenue over 3.5 years, exceeding ambitious targets by 10%
• Negotiated and closed high-value sales deals with over 400 high net-worth clients and businesses (B2B), demonstrating strong consultative selling abilities
• Generated £550k additional revenue through strategic upselling and cross-selling
• Conducted detailed analysis to identify client needs and tailored technology solutions, achieving a 60% return customer rate
• Effectively handled daily customer meetings, sales calls and account management tasks, improving sales team efficiency
• Retained car leasing clients through proactive account management and maintained 80% client retention rate

Company Overview: Premier automotive brand delivering customer-centered experiences through innovative design and technology

• Managed a robust customer pipeline with strong organisational skills and oversight of complex transactions
• Simplified technical concepts for non-technical stakeholders, facilitating clearer decision-making and stronger client relationships
• Achieved success in selling luxury vehicles in a competitive showroom by prioritising exceptional customer experiences
• Utilised data insights to drive sales strategies and enhance client relationships
• Maximised average transaction value with targeted upselling strategy, achieving 16% additional revenue

Company Overview: Community-focused gyms, offering accessible, high-quality fitness facilities and customer-centered wellness programs

• Developed and sustained strong relationships with local government clients and partners
• Led a team of 3 direct reports and 60 coaches, showcasing strong leadership and team management skills
• Implemented cross-functional collaboration across 5 London boroughs, aligning programmes with business goals
• Secured £180,000 funding for disability initiative by persuading stakeholders of project viability
• Received 'Community Physical Activity Project of the Year' award at the London Sports Awards 2014 for outstanding leadership and program management

• Managed facility operations for a leisure centre with 4,000 members, ensuring smooth daily operations
• Organised and managed international HR training seminars, collaborating with global partners, trainers, and support staff to enhance training outcomes
• Created digital content tailored to end-users, demonstrating expertise in digital communication and marketing
• Managed projects, defining and implementing strategic deliverables, milestones and schedules