Work Preference
Summary
Overview
Work History
Education
Skills
Accomplishments
Additional Information
Languages
Personal Information
Timeline
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Yasser Elshafi
Open To Work

Yasser Elshafi

Royal Tunbridge Wells. Kent

Work Preference

Job Search Status

Open to work
Desired start date: Immediately

Desired Job Title

Founder & Operations Lead Multi-Unit ManagerRegional / Operations Leader Area Business ManagerRestaurant General Manager

Work Type

Full TimePart TimeContract WorkGig WorkConsultingVolunteerSeasonal Work

Location Preference

On-SiteRemoteHybrid
Location: Royal Tunbridge Wells. Kent, GBunited kingdom London, ENG
Open to relocation: Yes

Salary Range

£45000/yr - £200000/yr

Summary

Multi-site operations leader with 22+ years of experience across QSR, franchise and delivery-led environments in the UK and GCC markets. Proven track record of managing portfolios of up to 156 outlets and centralised delivery hubs processing 7,200+ orders per day with full P&L accountability.

Specialises in KPI governance, labour cost optimisation, inventory control, franchise compliance and operational performance improvement. Consistently delivers measurable results through structured leadership, cost discipline and scalable operational systems.

Overview

28
28
years of professional experience

Work History

Founder & Operations Lead

Wills’ Café Ltd and Boss’s Burger.
Tunbridge Wells, UK
04.2024 - Current
  • Operate independent smash burger brand focusing on delivery and takeaway channels.
  • Manage kitchen operations, supplier relationships and food cost control.
  • Develop menus, pricing strategies and promotional campaigns to increase order volume.
  • Oversee daily operations including staffing, stock control and compliance.
  • ·Launched and managed café operations including menu development and supplier sourcing.
  • ·Controlled purchasing, inventory and labour scheduling to maintain margins.
  • Implemented operational systems to ensure food safety and service quality

Multi-Unit Manager

Costa Coffee
London, United Kingdom
01.2024 - 03.2024
  • Led operations across multiple café locations ensuring compliance with brand standards.
  • Managed teams of 20+ staff delivering consistent service and operational performance.
  • Monitored KPIs, labour costs and stock levels to optimise store profitability.

Regional / Operations Leader

First Food Services LLC (Burger King, Texas Chicken, Buffalo Wild Wings)
Dubai, UAE & Oman
02.2018 - 11.2023
  • Held senior leadership roles across major QSR and casual dining brands including Burger King, Texas Chicken and Buffalo Wild Wings handling 7200 orders/day /156 Locations.
  • ·Managed multi-site restaurant operations delivering strong financial and operational results.
  • Led recruitment, training and performance management for large frontline teams.
  • Implemented operational improvements that increased efficiency and customer satisfaction.
  • Directed delivery and call center ops for 3 global brands, handling 7200 orders/day /156 Locations.

Area Business Manager

First Food Services LLC (Burger King, Texas Chicken, Buffalo Wild Wings)
Dubai , UAE & Oman
01.2011 - 02.2018
  • Managed 11 outlets, consistently exceeding profit targets by 19%.
  • Implemented cost control strategies, increasing net margins by 11%.
  • Hired and trained over 154 staff members to enhance operational capacity.
  • Led customer service improvements, resulting in 23% rise in repeat business.
  • Oversaw daily operations across multiple locations to ensure compliance.
  • Coordinated with supply chain teams to optimize inventory and minimize waste.
  • Established best practice policies to improve operational performance.
  • Analyze market trends and competitor activities to inform strategic decision-making and improve overall performance.
  • Executed targeted sales and marketing strategies for increased visibility.

Restaurant General Manager

Burger King
UAE & Oman
01.2008 - 12.2010
  • Implemented cost control strategies increasing net margins by 11%.
  • Led recruitment and development of 150+ staff.
  • Delivered 23% increase in repeat business through service improvement initiatives.

Assistant restaurant manager

First Food Services LLC-Dubai
United Arab of emirates
04.2006 - 12.2007
  • Assisted in managing daily operations to ensure efficient service delivery.
  • Coordinated staff schedules to maintain optimal staffing levels during peak hours.
  • Developed training programmed for new employees to enhance service standards.
  • Addressed customer complaints and feedback to enhance overall dining experience.

Supervisor / Shift Supervisor

Hard Rock Café & TGI Fridays
Sharm Elshikh, Egypt
01.1998 - 01.2006
  • Supervised FOH and BOH operations, ensuring service efficiency and customer satisfaction.
  • Managed inventory, staff scheduling, and cash/banking procedures.
  • Delivered team training and development programs.

Education

Bachelor degree - law

Ain Shams University
Cairo, Egypt
07.2000

Diploma of Higher Education - Hospitality Management

Cairo Tourism & Hotel Management
cairo, Egypt
06.2001

Skills

  • Multi-Site Operations Leadership
  • P&L Management and Budget Control
  • Team Leadership and Staff Development
  • KPI Delivery and Performance Improvement
  • Inventory and Supply Chain Management
  • Customer Experience and Brand Standards
  • Menu Development and Product Innovation
  • Local Store Marketing and Sales GrowthMulti-unit operations management
  • P&L management and budgeting
  • Sales optimization
  • KPI delivery and metrics
  • Franchise compliance
  • Health, safety, and regulations
  • Supplier and stakeholder management

Accomplishments

    Achiever of the Year – Olayan Food Division (2023)

    Best Area Manager of the Year – FFS Burger King (2017)

    Best Assistant Manager of the Year – FFS Burger King (2007)

Additional Information

  • Managed 156 outlets, exceeding profit targets by 19% across multi-unit portfolio.
  • Directed centralized delivery operations handling 7,200+ daily orders across three global QSR brands.
  • ·increased sales by 15% year-on-year through delivery zone expansion strategy.
  • Reduced third-party delivery aggregator costs by 12% through contract renegotiation.
  • Improved service speed by 24% via hub consolidation and operational redesign.
  • Reduced operating costs by 10% through inventory system implementation and supplier optimization.
  • Reactivated 10,000+ lapsed customers through targeted retention campaigns

Languages

English – Fluent
Arabic – Fluent

Personal Information

Timeline

Founder & Operations Lead

Wills’ Café Ltd and Boss’s Burger.
04.2024 - Current

Multi-Unit Manager

Costa Coffee
01.2024 - 03.2024

Regional / Operations Leader

First Food Services LLC (Burger King, Texas Chicken, Buffalo Wild Wings)
02.2018 - 11.2023

Area Business Manager

First Food Services LLC (Burger King, Texas Chicken, Buffalo Wild Wings)
01.2011 - 02.2018

Restaurant General Manager

Burger King
01.2008 - 12.2010

Assistant restaurant manager

First Food Services LLC-Dubai
04.2006 - 12.2007

Supervisor / Shift Supervisor

Hard Rock Café & TGI Fridays
01.1998 - 01.2006

Diploma of Higher Education - Hospitality Management

Cairo Tourism & Hotel Management

Bachelor degree - law

Ain Shams University
Yasser Elshafi