YASMINE FALOLA

• As EMEA Senior Talent Partner at Glee Talent, I am responsible for:
  
• Headhunting and sourcing SDRs, AEs and Heads of Sales for VC-backed SaaS startups and scaleups.
• Managing the full cycle recruitment cycle.
• Developing and implementing recruitment processes and best practices.
• Managing high-volume hiring projects.
• Working closely with CEOs, Founders and hiring managers to understand hiring needs.
• Improving time-to-hire and quality-of-hire metrics.
• Ensuring that hiring efforts are aligned with company and growth plans.
• Presenting recruitment reports and insights to business leaders.
• Using HR tech tools like Workable, Linkedin, and Recruit CRM to manage the full Talent Acquisition process.

Due to my previous experience as an SDR, I am also responsible for training Glee Talent's SDR team. My responsibilities as an SDR trainer include:

• Develop structured SDR onboarding and coaching programs and playbooks.
• Analyzing sales calls, providing real-time feedback, and improving cold-calling confidence.
• Creating scripts, outreach frameworks, and objection-handling guides.
• Tracking key SDR metrics and refining training strategies for better results.
• Ensure SDRs effectively use Apollo and Linkedin to prospect.
• Aligning SDR training with sales and marketing goals for strong pipeline generation.
• Continuously enhance training with the latest outbound sales trends.

Took some time out of work, to take care of my little daughter.

Hired as the 2nd SDR for UK/I & EMEA territory for OpenSesame, a global

eLearning SaaS company. Responsible for selling the OpenSesame's SaaS solutions to a variety of Mid-Market and Enterpise companies across multiple verticals including IT/Tech, Retail, eCommerce, Consumer Goods, Luxury Goods, Oil & Gas, Manufacturing, Healthcare, Defence & Space, Government sector, and more.

Some logos I have generated opportunities with include:

AMEY, CIKLUM, FINASTRA, L’OCCITAINE, MONDELEZ, ADDIDAS,

BURBERRY, VODAFONE GROUP, DAZN, THALES UK, NANDOs, PREZZO,

GREGGS, SAUDI AIRLINES, CENTRAL BANK of NIGERIA, KONE INC and more.

Achieved on average 5 RQs (qualified meetings booked) per week and 12 SALs (attended meetings) per month.

• Responsible for selling OpenSesame's SaaS eLearning solutions to HR & L&D professionals at C-Level
• Generating qualified meetings that converted to high revenue for my Account Executives.
• Researching and identifying target prospects to contact.
• Conducting high-cold outbound activity via phone, emails, and social selling
• Conducted 60-100 cold calls per day and sent out 300 emails per day
• Implemented effective sales strategies to maximise product uptake and profitability.
• Identified new business opportunities with potential clients in targeted markets.
• Used persuasive selling techniques for enhanced customer conversion rates.
• Identified and qualified new leads through multi-channel outreach.
• Qualifying prospects and using a consultative approach and effective questioning to handle objections and probe and solve problems.

Quota Attainments:

Total Annual Contract Value of meetings booked in my first 6 months: $503,928

October 2021: 100%
November 2021: 100%
December 2021: 142%
January 2022:158%
February 2022: 250%
March 2022: 183%
April 2022: 125%
May 2022: 100%
June 2022: 98%
July 2022: 166%
August 2022: 200%
September: 117%
October: 100%
November: 100%

Key Achievements:

• 1st in sales development team to get into President's Club 2023.
• Highest-performing SDR in the entire company at OpenSesame in 2022.
• Generated $503,928 in ACV in my first 6 months.
• Approx £2M pipeline opportunities generated during my tenure at OpenSesame.

• Company Overview: Partnering with VC-backed SaaS series A-D startups and established SMBs across the UK, Germany, and US
• Responsible for full 360 business development and recruitment
• Selling Whitfield Associates SaaS sales recruitment solutions across a variety of verticals including Martech, FinTech, Data Analytics, eCommerce SaaS platforms, and more
• Successfully built up a portfolio of high-ticket B2B SaaS clients from scratch
• Managing the full sales cycle from initial outreach to close of sale
• Generating new business opportunities through high outbound activity, i.e
• Cold-calling, email outreach, LinkedIn Sales Navigator
• Successfully met sales quotas and closed deals worth £4,000-£12,500 per placement
• Building and maintaining strategic and high-quality C-Level relationships with CEOs, COOs, CROs, VPs/ Heads of Sales and HR Managers etc
• Booking in client discovery calls/meetings - target 8 meetings per week
• Generating additional sales opportunities by expanding existing client accounts
• Consultative selling - effectively handling objections while identifying the prospect's pain points/problems and presenting clear value propositions and tailored solutions to prospects
• Partnering with VC-backed SaaS series A-D startups and established SMBs across the UK, Germany, and US

• Responsible for targeting Primary Schools and placing Primary School teachers in Kingston & Kent