Yasmin Silva
London,essex
Summary
Results-driven Digital Marketing Strategist with expertise in executing comprehensive marketing strategies and social media campaigns. Delivered brand growth through targeted audience engagement and strategic planning. Focused on aligning brand messaging with online reputation, utilising adaptable and creative solutions to enhance audience relevance.
Overview
2
2
years of professional experience
Work History
Marketing Agency Manager
Sanyclear Marketing
01.2025 - Current
- Developed growth plans that strengthened brand positioning and increased audience engagement.
- Managed daily marketing strategies, social media campaigns, and sales activities to enhance brand visibility.
- Developed and delivered comprehensive training programmes, improving team skills and performance.
- Monitored staff performance and developed improvement plans.
- Managed inventory control, reducing waste and ensuring optimal stock levels at all times.
Digital Marketing Strategist
Growth Boss
Toronto, Canada
12.2025 - 05.2026
- Established content standards across multiple social media accounts, driving follower growth and increasing engagement rates.
- Directed online reputation monitoring, leveraging feedback to shape engagement strategies and improve audience interaction.
- Reviewed market trends and competitor activity to refine digital marketing strategy and advantage.
- Coordinated external agencies to establish consistent brand messaging across all channels, enhancing brand recognition.
Sales Broker and Marketing Manager
Bradesco Bank
Sao pedro da aldeia, Rio de Janeiro
01.2025 - 07.2025
- Managed social media and executed daily insurance sales at Bradesco, enhancing customer engagement and conversion rates.
- Coordinated with banks, insurers, and lenders to secure finance and insurance solutions for clients, streamlining their access to essential services.
- Simplified financial information for non-technical clients to support better decisions.
Education
Social Media Management -
Meta
01-2024
Brand Management: Business, Brand and Behaviour - Customer and company behavior, branding and networking
London Business School
01-2023
Successful Negotiations: Essential Strategies & Skills - Advanced expertise
University of Michigan
01-2022
Skills
- Social media strategy
- Social media management
- Marketing strategy
- Brand management
- Content creation
- Creative thinking
- Relationship building
- Adaptability
Languages
Português
Proficient
C2
English
Intermediate
B1
Timeline
Digital Marketing Strategist
Growth Boss
12.2025 - 05.2026
Marketing Agency Manager
Sanyclear Marketing
01.2025 - Current
Sales Broker and Marketing Manager
Bradesco Bank
01.2025 - 07.2025
Social Media Management -
Meta
Brand Management: Business, Brand and Behaviour - Customer and company behavior, branding and networking
London Business School
Successful Negotiations: Essential Strategies & Skills - Advanced expertise
University of Michigan