Summary
Overview
Work history
Education
Skills
Timeline
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Xinya Chen

BIRMINGHAM

Summary

BA (Hons) Business Enterprise candidate, awarded by the University of Warwick, graduating in June 2026. Strong strengths in sales focused communication, customer insight, and market research, with solid business analysis skills.

Overview

1
1
year of professional experience
3
3
years of post-secondary education

Work history

Sales assistant

New Oriental Education & Technology Group
Hangzhou
06.2024 - 09.2024

• Executed high-volume outbound calls (40+ daily) to prospective clients for international and domestic study abroad programs, engaging parents and students to identify needs, overcome objections, and drive conversions.

• Consistently achieved 120% of sales targets by successfully converting 50+ leads into student enrollments through targeted outreach and effective objection handling.

• Led end-to-end sales cycles across multiple channels (phone, direct messaging, online communities, and in-person consultations), adapting communication styles to diverse customer profiles for maximum engagement and closure.

• Generated and nurtured sales leads, proactively following up on warm and cold prospects to secure enrollments and renewals.

• Built and maintained strong client relationships through ongoing communication, renewals, referrals, and community engagement, driving repeat business and referrals.

• Contributed to market development by supporting promotional campaigns and lead generation initiatives, expanding the sales pipeline.

• Thrived in a fast-paced, target-driven environment, effectively managing multiple prospects and priorities to meet deadlines and performance metrics.

Business development intern

Shanghai Xiutian Technology Co. Ltd
Hangzhou
06.2023 - 09.2023

• Identified and converted new business opportunities with media agencies and direct brands, securing 12+ influencer seeding partnerships in the past year.

• Spearheaded end-to-end planning and execution of 10+ influencer campaigns, ensuring alignment on objectives, timelines, and deliverables while achieving 100% on-time delivery.

• Analyzed market trends and competitor activities to uncover new partnership opportunities, successfully expanding pipeline through emerging channels and client segments.

• Collaborated with cross-functional teams to deliver customized commercial solutions, resulting in improved client satisfaction scores and higher repeat business.

• Oversaw full commercial process, including influencer recommendations, rate card preparation, quotation benchmarking, negotiation support, and ongoing relationship management.

• Cultivated strong, long-term client relationships through proactive communication, effective expectation management, and rapid issue resolution.

Education

Bachelor of Arts - Business enterprise

University of Warwick
Coventry
10.2023 - 06.2026

Skills

  • Digital marketing tools proficiency
  • Sales target achievement
  • Initiative taking
  • Point of sale expertise
  • Strategic selling techniques
  • Visual merchandising
  • Product merchandising


Timeline

Sales assistant

New Oriental Education & Technology Group
06.2024 - 09.2024

Bachelor of Arts - Business enterprise

University of Warwick
10.2023 - 06.2026

Business development intern

Shanghai Xiutian Technology Co. Ltd
06.2023 - 09.2023
Xinya Chen